Quick answer: Singapore’s online clothing scene spans homegrown women’s-fashion labels (NEONMELLO, LOVEBONITO) to the regional marketplace ZALORA and the global chain UNIQLO. All five businesses below have been checked against ACRA’s public business registry; registered-office addresses are typically distinct from retail locations, and this is noted where relevant. Note: one entry, The Closet Lover, permanently closed in June 2025 and is retained here for reference only — it is no longer an active shopping option.
Dressing well in Singapore’s heat and humidity can feel like a puzzle, but the right online clothing store makes it straightforward. Whether you’re refreshing a work wardrobe, helping your teenager find her first interview outfit, or simply looking for pieces that move easily from aircon office to weekend brunch, these local online stores are worth your time.
1. NEONMELLO
NEONMELLO (UEN: 53259374W) is a Singapore-based online women’s clothing store. ACRA registry records confirm this UEN as a live sole proprietorship, registered 16 April 2014, with a stated principal activity of adult clothing retail (registry activity description: online fashion retail). The registered address (71 Ubi Road 1, Oxley Bizhub) is a back-office address, distinct from the retail store below.
Products or Services
Dresses, tops, bottoms, outerwear, and accessories, including maxi dresses, printed tops, and lace-detailed pieces for workwear, casual, and evening occasions.
Contact Information & Location
- Location: Plaza Singapura, 68 Orchard Road, #B1-17A, Singapore 238839
- Operating Hours: Mon – Thu: 11:00 AM – 9:00 PM; Fri – Sun: 11:00 AM – 9:30 PM
- Website: NEONMELLO
NEONMELLO is a fuss-free starting point when you want modern, wearable pieces without overthinking. Its easy-to-navigate range of dresses and tops suits women who prefer clean lines and solid colours over fleeting trends, making it a reliable online fit for everyday errands or casual Fridays at the office.
2. LOVEBONITO
LOVEBONITO Singapore Pte. Ltd. (UEN: 201012126Z) began as a blogshop in 2005 and grew into an omnichannel womenswear brand with multiple Singapore stores and a regional online presence, co-founded by three Singaporean women. ACRA registry records confirm this UEN as a live company, incorporated 7 June 2010 (when the business formally incorporated, some years after its informal blogshop origins), with a stated principal activity of fashion retail. The registered address (115 Eunos Avenue 3) is a back-office address, distinct from its retail stores.
Products or Services
Workwear, casual wear, party dresses, maternity outfits, and kids’ wear, sized XXS to XL. The brand states a focus on eco-friendly materials and ethical production practices.
Contact Information & Location
- Locations: Multiple stores across Singapore, including ION Orchard, VivoCity, and Suntec City
- Contact: via email or customer service hotline (see website)
- Website: LOVEBONITO
Love, Bonito has evolved into a one-stop wardrobe builder for the Singaporean woman, balancing polished workwear with relaxed weekend staples. If you’re helping a daughter transition from school to work, the curated edits and fuss-free returns feel reassuring, and the cuts are thoughtfully designed for our humid climate.
3. The Closet Lover (CLOSED — kept for reference)
Major update: The Closet Lover permanently closed both its online store and all three physical locations on 15 June 2025, after 17 years of operation. Founders Brianna and Bertilla Wong, both diagnosed with systemic lupus erythematosus, chose to close the business to prioritise their health. This entry is retained for reference only — the business is no longer operating and none of the contact/location details below are current. The Closet Lover was founded by the Wong sisters and traded under the registered legal entity B & Wong Pte. Ltd. (UEN: 201425826D) — the company name reflects the founders’ surname, not an error. ACRA registry records confirmed this UEN as a live company, incorporated 1 September 2014, with a stated principal activity of adult clothing retail (registry activity description: fashion and accessories retail via internet channels). The registered address (2 Gambas Crescent, Nordcom Two) was a back-office address, distinct from its former retail stores.
Products or Services (Historical)
Formerly sold dresses, tops, bottoms, and outerwear with minimalist, structured, tailored designs for casual and evening wear.
Former Locations (No Longer Operating)
- Takashimaya Shopping Centre: 391 Orchard Road, #B2-40, Singapore 238872
- Bugis Junction: 200 Victoria Street, #01-02, Singapore 188021
- Tampines 1: 10 Tampines Central 1, #01-56/57, Singapore 529536
- The website (theclosetlover.com) remains online as an archive with a “Goodbye” message and FAQ, but is no longer transacting
Though no longer operating, The Closet Lover left a lasting impression with its approachable, softly feminine style. For shoppers who miss that particular blend of lace-trimmed tops and flattering midi dresses, its past collections can still serve as inspiration when hunting for pieces with a similar romantic, everyday-chic feel on other platforms.
4. ZALORA
ZALORA South East Asia Pte. Ltd. (UEN: 201215493R) operates the regional online fashion platform ZALORA, founded in 2012 and part of Global Fashion Group (a Luxembourg-based e-commerce group also operating THE ICONIC and Dafiti). Correction: an earlier draft of this entry inferred a Lazada Group affiliation from the registered office’s building name (“Lazada One”) — this was incorrect. ZALORA has been part of Global Fashion Group since 2014 and has no ownership relationship with Lazada; the building name is coincidental. ACRA registry records confirm this UEN as a live company, incorporated 22 June 2012, with a stated principal activity of internet-services development and marketing — the entity behind the regional platform’s operations, not a retail-classified SSIC, consistent with ZALORA’s role as a marketplace operator.
Products or Services
Fashion, beauty, and lifestyle products for men, women, and kids, which ZALORA states span more than 500 local and international brands.
Contact Information & Location
- Locations: Online-only, no physical stores
- Contact: email, phone, or live chat via the website
- Website: ZALORA
ZALORA remains the go-to online clothing store when you need variety across brands, sizes, and price points in one place. It’s especially handy for busy parents stocking up on wardrobe basics for the whole family, with frequent restocks and a smooth delivery experience that takes the stress out of last-minute shopping.
5. UNIQLO
UNIQLO (Singapore) Pte. Ltd. (UEN: 200816544K) is the Singapore arm of the Japanese clothing retailer, offering clothing for men, women, and children. ACRA registry records confirm this UEN as a live company, incorporated 20 August 2008, with a stated principal activity of clothing/footwear retail. The registered address (1 Maritime Square, HarbourFront Centre) is the corporate office, distinct from its retail stores.
Products or Services
T-shirts, jeans, jackets, and underwear using proprietary fabric technologies including HEATTECH and AIRism, plus seasonal collections and designer collaborations.
Contact Information & Location
- Locations: Multiple stores across Singapore, including ION Orchard, VivoCity, and Suntec City
- Contact: use the store locator on the website
- Website: UNIQLO
UNIQLO’s online store brings the same fuss-free, dependable quality Singaporeans love from its physical outlets directly to your doorstep. It’s the practical choice for building a capsule wardrobe that handles Singapore’s humidity, with fabrics like AIRism and HeatTech that keep you comfortable through long commutes and aircon offices.
Summary
These five retailers span homegrown women’s-fashion labels (NEONMELLO, LOVEBONITO) to the regional marketplace ZALORA and global chain UNIQLO. The Closet Lover closed permanently in June 2025 and is retained for reference only. Registration details are disclosed above where a business’s registered legal entity name or address differed from its retail branding.
Brand Comparison Table
| Brand | Specialty | Physical Stores | UEN Number |
|---|---|---|---|
| NEONMELLO | Women’s dresses, tops, and occasion wear | Yes (Plaza Singapura) | 53259374W |
| LOVEBONITO | Women’s workwear, maternity, and kids’ wear (XXS-XL) | Yes (multiple) | 201012126Z |
| The Closet Lover (CLOSED) | Formerly minimalist, tailored women’s fashion | No — closed June 2025 | 201425826D |
| ZALORA | Regional fashion and beauty marketplace | No (online-only) | 201215493R |
| UNIQLO | Innovative-fabric clothing essentials | Yes (multiple) | 200816544K |
About this list
Each business’s Unique Entity Number (UEN) was individually checked against Singapore’s ACRA-sourced public business registry — all five resolve to their stated businesses. The Closet Lover’s registered entity name, “B & Wong Pte. Ltd.,” differs from its retail brand name — confirmed as the founders’ own surname-based legal entity, not a wrong-UEN error, via independent business-media coverage of the founding sisters. Two further corrections from the original listing: The Closet Lover permanently closed in June 2025 (confirmed via multiple independent news sources) and is kept here for reference only; and ZALORA’s earlier-drafted “part of the Lazada Group” claim was found to be incorrect on verification and has been corrected to its actual parent, Global Fashion Group.
Disclaimer: Information is current as of July 2026 and compiled from publicly available sources, including each business’s own website and Singapore’s ACRA business registry. While we have made every effort to ensure accuracy, details such as pricing, hours, and store locations may change — please confirm directly with the retailer before visiting. If you find any errors or have concerns about the content, please let us know so we can address them promptly.
