Quick answer: IRVINS and The Golden Duck are the go-to local heavyweights for salted egg chips, while Aroma Truffle & Co brings an upscale truffle experience. Calbee, Kettle Brand, Lay’s and Pringles round out the list with lighter, classic, and always-reliable options—great for stocking up at the supermarket when you just want something crisp without thinking too hard.
Sometimes you just want a crisp, salty crunch that feels like company—even if you’re eating alone on your sofa. Snacks have a way of making a quiet evening feel less empty, and the right bag of potato chips can turn a solo session into something almost communal. Just try not to finish the whole thing before your friend gets there.
If none of these quite fit, Best Comfort Food in Singapore has 12 lists covering the rest of the category.
Nothing on this page is a paid placement. If you know a place that should be here, let us know before the next update.
IRVINS
IRVINS started as a local snack stall and now runs its own shop at Orchard Gateway, the spot most people think of when they hear “salted egg chips.” Their classic flavour tosses real salted egg yolk, curry leaves and a light chilli heat into every crisp—crunchy, fragrant and almost annoyingly hard to stop eating.
The chip itself is thin but holds up well under all that seasoning, and the ingredient list is refreshingly short—no funny business. They’re halal-certified too, so you can bring a bag to any gathering without worry. If you’ve ever received a box of IRVINS from a friend who just came back from Singapore, you already know why they travel so well as gifts.
A bag will set you back about the price of a craft cocktail, but the payoff is that unmistakable umami kick. Die die must try the original Salted Egg Potato Chips first, then branch out if you feel adventurous.
The Orchard Gateway shop is easy to duck into after a meal, and the staff are generous with samples. Grab a bag before meeting your friends—the salted egg richness adds a festive feel, and suddenly everyone’s hands are reaching for the same spot, a quiet kind of togetherness.
Address: 277 Orchard Road, Orchard Gateway #L1-K3, Singapore 238858
WhatsApp: +65 9088 9709
Hours: Check their site for store hours
IRVINS website
If you’re the kind who buys snacks as souvenirs, or just want your Friday night Netflix session to feel a little more special, IRVINS is that brand.
Once you’ve sorted your chip stash, you might also enjoy our guide to the Finest Waffles in Singapore—because why stop at savoury when you can have something sweet after?
Related: Best Sausages in Singapore — for the ones worth paying up for at the deli counter.
The Golden Duck
If you like your chips with a bit more heft, The Golden Duck’s salted egg potato chips are a strong contender. Their Chinatown Point shop is a handy place to grab a bag after a meal, and the portions are noticeably more generous than what you’d expect from a “premium” snack.
The crunch is deep and satisfying, and the salted egg coating leans slightly sweet with a gentle spicy finish. They also do a fish skin version and a chilli crab flavour that brings a little local hawker energy into a packet of crisps—shiok for a surprise at a party.
After a zi char dinner in Chinatown, the walk to the shop feels like a natural next step. The portions are generous enough to pass around, and the sweet-salty coating invites people to linger. You’ll often see groups sharing a bag on the corridor seats, chatting about the fish skin version.
Address: 133 New Bridge Road, #B1, Chinatown Point, Singapore 059413 (also at 2 Orchard Turn #B3-K3)
Email: [email protected]
The Golden Duck website
This is a solid pick when you want something that feels like a treat but doesn’t vanish in two mouthfuls. Good for sharing, and even better when you’re hosting friends and want to impress without trying too hard.
Nothing on this page is a paid placement. If you know a place that should be here, let us know before the next update.
Aroma Truffle & Co
Aroma Truffle & Co takes the potato chip and gives it a black summer truffle makeover—garlicky, earthy and decidedly atas. Their shop at Jewel Changi Airport is perfect for grabbing a bag before you fly off, or for picking up a gift that says “I didn’t just grab the first thing I saw.”
The chips are ridge-cut, so every groove catches extra truffle seasoning. They’re made with natural ingredients and the aroma alone is enough to make people ask what you’re eating. Pair them with a glass of wine on a quiet evening and suddenly your living room feels a little like a lounge.
You’re already in Jewel for the waterfall, so grab a bag before your flight. The truffle aroma is immediate and heady—certainly atas. It makes a thoughtful gift that says you didn’t just pick up any souvenir, and the ridged chips keep crunch even after a long haul.
Address: Jewel Changi Airport, 78 Airport Boulevard #01-235, Singapore 819666
WhatsApp: +65 9012 0664
Aroma Truffle & Co website
For anyone who wants a snack that doubles as a conversation starter, or just a little self-reward after a long week, this is the one to reach for.
If your lunch plans are still open, our roundup of Set Lunches in Singapore might give you some ideas for a proper meal before you dive back into the snacks.
Calbee
When you’re not in the mood for heavy coatings and just want something light and crisp, Calbee has been a quiet staple in Singapore for years. The Japanese brand produces chips that taste clean, with flavours like seaweed, hot and spicy, or pizza—none of them overwhelm the potato underneath.
You’ll find Calbee at practically every supermarket, and that easy access is half the charm. The chips are thin, not greasy, and you can eat a whole pack while watching a drama without feeling jelak. For understated, reliable munching, they hit the spot.
Available at: Most major supermarkets islandwide
Calbee website
This is the brand you grab on a regular NTUC run when you want something simple and familiar—no occasion needed, just a steady snack.
These are the chips you grab when you fancy something light to accompany a movie marathon at home. The seaweed flavour is gentle, almost like a quiet sidekick to an iced tea. Best enjoyed lepak on the sofa with no plan to move, which is half the fun.
Kettle Brand
Kettle Brand does thick, kettle-cooked chips with an old-school heartiness that feels closer to something you’d fry at home. They’re all-natural, zero trans fats, and the flavour list reads like real food: sea salt, honey Dijon, and a few other straightforward varieties.
They’re not as in-your-face as the salted egg options, but that’s exactly why some people keep coming back. The crunch is louder, the texture is sturdier, and the salt level is just right for dipping—or for eating straight from the bag when you’re craving something substantial. You’ll find them at Cold Storage, FairPrice and other bigger supermarkets.
Buy from: Cold Storage, NTUC FairPrice and similar retailers
Kettle Brand website
Ideal for anyone who prefers their chips with a bit of bite and a clean ingredient panel—like a snack that feels honest.
Bring a bag to your next game night and the sturdy, kettle-cooked crunch feels reassuringly solid. The sea salt variety is straightforward—no wayang—and the thick cut means every bite tastes properly of potato. It’s an unpretentious snack that encourages sharing, which is always a good thing.
Lay’s
Sometimes you just want the classic, and in Singapore Lay’s is that familiar face on the shelf. Their plain salted chips are perfectly thin, evenly crisp, and they don’t try to be anything fancier than a good potato with a little oil and salt. That simplicity is what makes them so easy to reach for when you’re packing a picnic or throwing a kids’ party.
They’re everywhere—Sheng Siong, FairPrice, convenience stores—and they come in enough flavours that you can switch things up without leaving your comfort zone. No need to think, just open and go.
Sold at: All major supermarkets and convenience stores
Lay’s website
Good for those moments when you want a chip that tastes exactly how you remember from childhood birthdays and school gatherings.
For a kids’ party, you can open a bag and no one fusses. The classic salted chips are so neutral they partner with every dip, and the delicate crunch keeps the mood light. A family-sized bag at the void deck after a barbecue vanishes surprisingly fast, and it’s a nice way to end the evening.
Pringles
Pringles come in a can, stack neatly, and almost never break—a practical win when you’re passing snacks around a table or letting kids help themselves. The uniform shape and strong savoury taste make them a different kind of experience from bagged chips, and the novelty hasn’t worn off.
You’ll spot them at Giant, FairPrice and plenty of other spots. Flavours range from original to sour cream and onion to limited editions that pop up now and then. They’re not trying to be gourmet, but their consistency means you always know what you’re getting, and sometimes that’s exactly what you want.
Find them at: Giant, FairPrice and most supermarkets
Pringles website
Perfect for a fuss-free snack when you need something no mess, no crumbs, and a little bit of fun.
If you’re mapping out a food crawl, our guide to Restaurants on Amoy Street has plenty of ideas to pair with a post-lunch chip stop.
Nothing on this page is a paid placement. If you know a place that should be here, let us know before the next update.
How to choose
The chip aisle can feel like a warzone of flavours, but it really comes down to what mood you’re in. If you want a bold, Singapore-style snack that grabs attention, IRVINS and The Golden Duck are your salted egg soldiers. IRVINS is more intensely rich, while The Golden Duck gives you more chips per bag and a slightly sweeter heat.
If truffle is your love language, Aroma Truffle & Co sits alone at the top—no other local brand commits to pure truffle the way they do. For everyday munching where you don’t want to think too hard, Calbee and Lay’s are dependable, light, and available everywhere. Kettle Brand fills the gap for those who like a thicker, heartier crunch with natural ingredients, and Pringles wins when you want zero mess and a stackable snack that kids and adults can share without grabbing.
A fair price range across these brands tends to run from around S$5 for a basic supermarket bag to S$16 or more for premium gift-sized packs. Halal-conscious buyers will note that IRVINS is halal-certified; for the others, you’ll want to check the packaging if that matters to you.
| Brand | Known For | Where to Buy | Price Range | Best If You Want |
|---|---|---|---|---|
| IRVINS | Salted egg potato chips with curry leaf and chilli | Orchard Gateway store, online | Premium | A bold gift or indulgent treat |
| The Golden Duck | Salted egg and chilli crab chips, generous portions | Chinatown Point, Orchard Turn, online | Premium | A sharing snack with local flavour |
| Aroma Truffle & Co | Ridge-cut truffle chips | Jewel Changi, Changi Airport Terminal 1, online | Premium | A gourmet snack for special occasions |
| Calbee | Light, crisp chips in assorted flavours | Most supermarkets | Moderate | Everyday snacking without heaviness |
| Kettle Brand | Thick, kettle-cooked chips with natural ingredients | Cold Storage, FairPrice, major retailers | Moderate | A heartier, clean-label chip |
| Lay’s | Classic thin salted chips, widely available | All major supermarkets and convenience stores | Budget-friendly | A familiar, no-fuss crowd-pleaser |
| Pringles | Stackable, uniform crisps in a can | Giant, FairPrice, most supermarkets | Budget-friendly | Mess-free, fun snacking |
Summary
Whether you’re after a local salted egg hit, a truffle-infused escape, or just a simple bag of something crisp, these seven brands cover pretty much every chip craving a Singaporean might have. Grab a bag from the nearest supermarket or make a trip to a specialty store—either way, your next snack break is about to get a serious upgrade. Check out our Vegetarian Restaurants in Singapore guide if you need a full meal to go with all that crunch.
Disclaimer: All details are accurate as of publication, but opening hours and product availability can shift. Double-check with the business if you’re making a special trip.
Frequently asked questions
The can is a genius design—you can pass it around a circle without a single chip breaking, and the uniform shape starts little conversations about which flavour stacks best. It’s the convenient group snack, no greasy fingers, and the sour cream and onion one makes any gathering feel a touch more fun.
Which brand is the most popular salted egg chip in Singapore?
IRVINS and The Golden Duck are the two names you’ll hear most. IRVINS has a stronger, richer salted egg kick, while The Golden Duck packs more chips per bag and is often praised for its value and slightly sweeter finish.
Are any of these chips halal-certified?
Yes, IRVINS is halal-certified. For the other brands, check the packaging or the brand’s website, as certification can vary by flavour and batch.
Where can I buy IRVINS in person?
Their main store is at Orchard Gateway (#L1-K3), and they sometimes pop up at other locations. You can also order online through their website.
Do Aroma Truffle chips really taste like truffle?
They use black summer truffle flavouring, and the aroma is strong and garlicky—most people find it lives up to the name, especially if you enjoy truffle fries.
What’s a good everyday chip that isn’t too oily?
Calbee is the go-to for a light, non-greasy crunch that’s easy to find at any supermarket. Lay’s original salted chips are another classic that never feels heavy.
Can I find Kettle Brand and Pringles easily in Singapore?
Both are stocked at major chains like Cold Storage, FairPrice, Giant, and sometimes Sheng Siong. You won’t need to hunt too hard.
