Quick answer: Samsung and Google now offer seven years of software support—so your phone stays fresh long after the novelty wears off. Apple keeps iPhones running smoothly for half a decade or more with seamless OS updates. OnePlus and Asus pack enormous batteries for people who hate hunting for a charger. Xiaomi and Sony each bring something distinct, from Leica cameras to 4K displays, without asking you to swap devices every contract cycle.
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Samsung
You can walk into the Samsung Experience Store at Changi Airport Terminal 2 and hold a phone that promises to keep up with you for seven years—not just in hardware, but in software updates too. That kind of commitment means a Galaxy S25 Ultra you buy today still gets new features when your toddler starts primary school.
The Galaxy S25 Ultra and Galaxy Z Fold7 carry 5,000mAh batteries that easily stretch past a full day, even with heavy use. AI-driven battery management learns your routine and trims the fat, while the foldable form factor opens up a mini tablet when you need to clear work emails or zone out with Netflix. The cameras, with pro-grade zoom and night modes, hold their own against standalone point-and-shoots.
What clinches it for many Singaporeans is the peace of mind: seven years of security and OS updates mean you aren’t nudged into an upgrade just because your phone stopped getting patched. There are service centres dotted around the island—Plaza Singapura and Westgate among them—and the staff can run a diagnostic while you grab a kopi.
Address: Changi Airport Terminal 2, #02-168 Departure / Transit Lounge, Singapore 819643 (more branches here)
Phone: 6970 3375
Hours: Typically 10am–10pm daily for physical stores; online chat support 24/7
Price range: Flagship models from around S$1,300
Website: www.samsung.com/sg
If you value a big, bright screen and want a phone that feels current in 2030, this is a strong bet.
While you’re here: Best Phone Brands Sold in Singapore — when the contract is finally up.
Apple
Apple Orchard Road’s glass storefront is a familiar stop for anyone whose iPhone has been going strong since before the pandemic. The iPhone 16 series, with up to 20 hours of video playback, feeds off an A-series chip that sips power rather than guzzles it, and iOS updates land for five or six years without fail.
The Dynamic Island turns the notch into a quick-glance dashboard for Grab pickups and timer countdowns—small touches that feel natural after a week. Because everything else in your life might already live in iCloud or on a MacBook, the handoff stays buttery. You take a photo on the phone, and it’s waiting on your iPad when you sit down later.
What makes an iPhone worth keeping is how well it ages. The battery health dips slowly, but the phone never really feels sluggish, and second-hand values stay high if you do decide to trade it in. Walk-in support at the Orchard store is something many people use just to get a quick battery replacement after year three, and then keep going.
Address: 270 Orchard Rd, Singapore 238857
Phone: 1800 699 2824
Hours: 10am–10pm daily
Price range: From around S$1,300
Website: www.apple.com/sg
If you just want a phone that works, stays secure, and slides into a digital life you already have, the iPhone makes a lot of sense.
By the way, if you are into the finer things beyond tech, our look at Unveil Singapore’s Streetwear Elite might be up your alley.
Google’s Pixel 9 Pro XL is the sort of phone that learns what you need before you ask. It runs on a Tensor chip tuned for AI jobs—real-time translation, call screening that blocks spam, and a Magic Editor that cleans up photo distractions with a couple of taps. The battery pushes close to two days for most people, and Google matches Samsung with a full seven years of updates.
What sets a Pixel apart is how bare, yet smart, the software feels. There is no duplicate calendar or email app you never open; it is clean Android with features like Now Playing that quietly names the song playing in the café without you lifting a finger. The camera processing, especially in low light, captures skin tones naturally rather than smoothing everything into plastic.
The official Google office is at Mapletree Business City—not a retail storefront, but the online store ships straight to your door. For service, you are mostly dealing with online chat, which is available round the clock and tends to be direct.
Address: 70 Pasir Panjang Road, #03-71, Mapletree Business City II, Singapore 117371 (office; no retail store)
Support: Online chat 24/7 at store.google.com/sg
Price range: From around S$1,200
Website: store.google.com/sg
If you hate bloatware and want a device that genuinely gets smarter over time, a Pixel is a rewarding long-term pick.
This list is editorial, not advertising. Run something similar? Tell us what you do and we will take a look.
OnePlus
The OnePlus 13 is the phone you charge while showering and forget about for two days. A 6,000mAh battery sits inside, and the 80W charger (still included in the box) fills it up in under an hour. OxygenOS keeps the interface snappy without unnecessary animations.
Cameras tuned by Hasselblad deliver colours that look accurate rather than overly vivid—handy when you are shooting food or products for your side hustle. The build feels solid, almost weighty in a reassuring way, and the display refreshes smoothly at 120Hz without hammering the battery.
OnePlus doesn’t have its own retail store in Singapore, but authorised resellers like the one at City Plaza can handle questions, and the online shop ships locally.
Authorised store: 810 Geylang Road, City Plaza #05-09, Singapore 409286
Phone: +65 3158 0808
Online support: 9am–6pm weekdays
Price range: From around S$1,100
Website: www.oneplus.com/sg
For someone who prizes battery stamina over the fanciest camera tricks, OnePlus is a steady companion that won’t need daily nursing.
Xiaomi
Xiaomi’s 15 Pro brings a Leica co-engineered camera system to a phone that costs less than you might expect. The 5,000mAh battery charges hyper-fast, and HyperOS darts through menus without lag. Storage options go big—great if you snap a thousand photos a month and never delete anything.
It handles 5G networks smoothly across Singapore, so video calls and large downloads don’t stutter even when you are on the move. The build feels dense and well put-together, with a matte glass back that doesn’t pick up fingerprints like a crime scene.
The service centre on Lavender Street is the go-to if something needs a look, and there are more outlets in malls like Bedok Mall.
Service Centre: 229 Lavender Street, Singapore 338778 (more service centres here)
Phone: +65 8581 4530
Hours: Typically 11am–9pm daily
Price range: From around S$1,200
Website: www.mi.com/sg
If camera quality matters to you but you’d rather not pay the highest ticket, Xiaomi delivers hardware that stays relevant for a long stretch.
Sony
Sony’s Xperia 1 VII is built for people who don’t just consume content—they make it. The 4K OLED display shows colours as the director intended, and the manual camera controls mimic a full-frame Alpha camera, letting you tweak shutter speed and white balance as you shoot. A 5,000mAh battery keeps the screen lit through an afternoon of editing on the go.
The audio side gets the same obsessive treatment; high-resolution playback and a headphone jack—yes, still there—give you clean sound without a dongle. The phone feels slender but stiff, with a textured frame that doesn’t slip out of your hand on the MRT.
You can find Sony at their 313@somerset store, and the staff tend to know their spec sheets inside out.
Address: 313 Orchard Road #02-28 to 37, 313@somerset, Singapore 238895
Phone: +65 6634 9497
Hours: 10am–5pm weekdays for support channels; store hours vary
Price range: From around S$1,500
Website: www.sony.com.sg
If you edit video, obsess over frame rates, or simply want a screen that stays razor-sharp for years, the Xperia is a niche that rewards loyalty.
While we are on the subject of lasting quality, you might appreciate our piece on Watch Brands in Singapore—timepieces and phones share that need for endurance.
Asus
Asus’s ROG Phone 9 Pro is a chunky beast that prioritises cooling and stamina above thinness. A massive battery, vapour chamber cooling, and a Snapdragon processor mean you can play demanding games for hours without the phone turning into a hot plate or dying before dinner.
Customisable shoulder triggers and a high-refresh screen make it feel more like a handheld console than a phone. But even if you never launch a game, the device just powers through multitasking with a brute-force approach—apps stay open, videos render fast, and the battery graph barely dips. Rapid charging tops it up during a lunch break.
The service centre is tucked away at Trivex, with phone support available on weekdays.
Address: 8 Burn Road, #11-16 Trivex, Singapore 369977
Phone: +65 6636 9163
Hours: 9am–5pm weekdays for support
Price range: From around S$1,200
Website: www.asus.com/sg
If you game, stream, or just want a phone that refuses to slow down under load, Asus builds one that endures with a bit of swagger.
How to choose
Start with software support. Samsung and Google both pledge seven years—meaning security patches and Android upgrades keep coming long after most people would have traded in. Apple quietly delivers around five to six years of iOS updates. With other brands, dig into their update policy before you commit; the hardware often outlasts the software support.
Battery capacity matters, but the number alone can mislead. A 6,000mAh battery on a gaming phone that sips power at 60Hz might outlast a 5,000mAh flagship running a 4K display at 120Hz. Look for real-world usage reports rather than spec-sheet comparisons. Fast charging is a bonus—80W and above means you can top up during a shower and get through a full day.
Think about what you actually do with your phone. If you edit videos or shoot in manual, Sony’s 4K display and Alpha-inspired controls are designed for that. If you just want a butter-smooth experience and your digital life already swims in Apple’s ecosystem, an iPhone is the obvious choice. For pure value with Leica optics, Xiaomi punches above its weight. OnePlus and Asus are the battery champions for people who hate being tethered to a power bank.
Price-wise, flagships start around S$1,100 for a OnePlus and climb beyond S$1,500 for Sony or fully loaded Samsung. You are paying for the promise of endurance as much as the specs.
If this pairing of tech with taste speaks to you, our guide to Singapore’s Pinnacle of Pampering offers a different kind of long-lasting satisfaction.
| Brand | Standout Model | Battery | Software Updates | Who It Suits | Price Indicator |
|---|---|---|---|---|---|
| Samsung | Galaxy S25 Ultra / Z Fold7 | 5,000mAh | 7 years | Foldable fans, long-term planners | Check with the business |
| Apple | iPhone 16 series | Up to 20 hrs video | Extended (5+ yrs) | Ecosystem users, resale-conscious | Check with the business |
| Pixel 9 Pro XL | Nearly 2 days use | 7 years | AI lovers, clean Android purists | Check with the business | |
| OnePlus | OnePlus 13 | 6,000mAh | Check with the business | Battery hoarders, gamers on a budget | Check with the business |
| Xiaomi | Xiaomi 15 Pro | 5,000mAh | Check with the business | Camera enthusiasts, value seekers | Check with the business |
| Sony | Xperia 1 VII | 5,000mAh | Check with the business | Creatives, audiophiles, 4K screen purists | Check with the business |
| Asus | ROG Phone 9 Pro | Massive capacity | Check with the business | Serious gamers, heavy multitaskers | Check with the business |
Summary
The best smartphone for the long haul is the one that fits how you actually live—not just the spec sheet. Samsung and Google lead on update promises, Apple devices stay usable for over five years with regular iOS updates, and OnePlus, Xiaomi, Sony and Asus each give you a strong reason to hold on to your device for years. Visit a store, feel the weight in your hand, and pick the one that makes you think “steady, I can keep this for a while.”
Disclaimer: All information provided here has been compiled from publicly available sources. While we make every effort to ensure accuracy, details like prices, operating hours, and update policies can change. Please confirm directly with the business before making your decision.
Frequently asked questions
Which phone gets the longest software support?
Both Samsung and Google offer seven years of security and operating system updates for their flagship models. Apple typically provides around five to six years of iOS updates.
What kind of battery life can I expect from these phones?
OnePlus 13 and Asus ROG Phone 9 Pro can last up to two days on a single charge. The Samsung Galaxy S25 Ultra, Xiaomi 15 Pro, and Sony Xperia 1 VII all pack 5,000mAh batteries that easily cover a heavy day of use.
Are foldable phones like the Samsung Z Fold7 durable for long-term use?
Samsung tests its foldables to withstand hundreds of thousands of folds, and the seven-year update promise applies to them too. Many users find the larger screen useful for productivity, though the hinge and screen do require a bit more care than a slab phone.
Do I need to visit a service centre for repairs?
Most brands have physical service centres in Singapore—Samsung at multiple malls, Apple at Orchard Road, Xiaomi on Lavender Street, Sony at 313@somerset, and Asus at Trivex. Google and OnePlus handle much of their support online, though authorised resellers can assist in person.
Can an older iPhone still run the latest iOS?
Yes, Apple supports iPhones for many years. A model released five or six years ago can still receive the latest iOS version, though some advanced features may run best on newer hardware.
Which phone is best for someone who hates charging often?
The OnePlus 13, with its 6,000mAh battery and 80W fast charging, is built for people who want to plug in for 30 minutes and then forget about the charger for two days. Asus ROG Phone 9 Pro also delivers marathon battery life.
