Since 1997, HOME’S FAVOURITE PRIVATE LIMITED (UEN: 200705197K) has been a cornerstone of Singapore’s confectionery scene, delighting locals and visitors with its premium durian mooncakes, cookies, tarts, and pastries. Founded to preserve a family’s baking legacy, Home’s Favourite combines love, tradition, and innovation to create treats that resonate with Singapore’s food-loving culture. Using High-Pressure Processing (HPP) technology—one of only two food manufacturers in Singapore to do so—the brand ensures its products are fresh, flavorful, and free from artificial preservatives. Available at major retailers and online, Home’s Favourite is a go-to for festive celebrations and everyday indulgence.
Introduction to the Brand
Home’s Favourite began as a heartfelt mission to honor the founder’s mother’s baking traditions, starting in 1997 with a focus on crafting high-quality confectionery. Operated by HOME’S FAVOURITE PRIVATE LIMITED, the brand has grown into a household name, particularly renowned for its durian mooncakes that capture the rich, authentic flavor of Singapore’s favorite fruit. With a commitment to quality and innovation, Home’s Favourite uses advanced HPP technology to preserve the natural taste and nutritional value of its products, setting a high standard in the industry. Whether it’s a festive gift or a sweet treat for yourself, Home’s Favourite delivers a taste of tradition with every bite.
Summary of Its Services/Products
Home’s Favourite offers a delightful range of confectionery that caters to both traditional and modern tastes. Their product lineup includes:
- Durian Mooncakes: Signature offerings like the Golden Phoenix and Mao Shan Wang mooncakes, celebrated for their rich durian filling and soft snowskin, available in charcoal and traditional varieties.
- Cookies: From classic butter cookies to unique flavors like Lychee Cookies, packaged in elegant tins perfect for gifting.
- Tarts: Innovative black charcoal pineapple tarts with gold flakes, blending buttery pastry with sweet-tangy filling.
- Mochi and Pastries: Soft, chewy mochi and a variety of pastries, including durian cakes, for diverse dessert options.
- Other Desserts: A range of treats designed for festive seasons and everyday enjoyment.
These products are available at major Singapore retailers such as Takashimaya, TANGS, Robinsons, and iShopChangi, as well as through their online store at Home’s Favourite, which offers convenient delivery options.
Unique Value Propositions or Benefits
Home’s Favourite stands out for its seamless blend of tradition and innovation. Their use of HPP technology ensures that durian products maintain their natural flavor and freshness without preservatives, a rare feature in Singapore’s food industry. This commitment to quality has earned them a loyal following and recognition as a top confectionery brand. Their products are thoughtfully crafted to be both delicious and gift-worthy, making them ideal for festive occasions like Mid-Autumn Festival and Chinese New Year. As a Singapore-based brand, Home’s Favourite supports the local economy while delivering treats that celebrate the city’s culinary heritage.
Standout Features or Reviews
Home’s Favourite has garnered enthusiastic praise for its high-quality products and innovative flavors. On Burpple, customers have shared glowing reviews:
- One reviewer raved about the Golden Phoenix Durian Mooncakes, describing them as “the richest in durians wrapped in the softest snowskin.”
- Another praised the Lychee Cookies, calling them “dangerously ADDICTIVE” for their thick, crispy texture and unique flavor.
- A fan of the black charcoal pineapple tarts noted, “The tart pastry matters most to me & yes, how cool is that to have it black from charcoal powder added to the buttery crumbly delicacy!”
On OpenRice Singapore, a reviewer named baobao shared, “Tried their cookies D24 durian, inside full of durian meat. It tastes like real durian, feels like eating real durian meat more than eating mooncakes.” These testimonials highlight Home’s Favourite’s ability to deliver memorable, high-quality treats that resonate with Singapore’s dessert lovers.
| Review Source | Feedback | Rating |
|---|---|---|
| Burpple | Golden Phoenix Durian Mooncakes: richest in durians, soft snowskin | N/A |
| Burpple | Lychee Cookies: thick, crispy, dangerously addictive | N/A |
| Burpple | Black charcoal pineapple tarts: buttery, crumbly, unique | N/A |
| OpenRice | D24 durian cookies: tastes like real durian meat | 4/5 stars |
Areas of Singapore That They Serve
Home’s Favourite serves customers across Singapore through their online store at Home’s Favourite and partnerships with major retailers like NTUC FairPrice, Takashimaya, TANGS, and iShopChangi. Their physical base is located at 15 Jalan Tepong, #04-09, Jurong Food Hub, Singapore 619336, ensuring efficient distribution islandwide. From heartlands like Tampines and Jurong to central areas like Orchard Road, Home’s Favourite’s products are accessible to all Singaporeans.
How Does the Brand Meet Singapore’s Needs?
Singaporeans have a deep love for high-quality, traditional treats, especially during festive seasons like Mid-Autumn Festival and Chinese New Year. Home’s Favourite meets this demand by offering premium, locally made confectionery that celebrates Singapore’s culinary heritage. Their innovative use of HPP technology ensures that their durian mooncakes and other products are both safe and delicious, aligning with the city’s high standards for food quality and safety. The brand’s focus on gifting, with beautifully packaged cookies and mooncakes, taps into Singapore’s culture of sharing during special occasions. As a homegrown brand, Home’s Favourite supports the local economy while delivering treats that resonate with Singapore’s diverse, food-loving community.
Contact Information and Social Media
To explore Home’s Favourite’s delicious offerings or inquire about their products, contact them at:
- Address: 15 Jalan Tepong, #04-09, Jurong Food Hub, Singapore 619336
- Phone: +65 6272 2028
- Email: [email protected]
- Website: Home’s Favourite
Stay connected with Home’s Favourite:
- Facebook: Home’s Favourite Singapore
- Instagram: N.A.
- LinkedIn: N.A.
Summary
In summary, HOME’S FAVOURITE PRIVATE LIMITED has been a beloved part of Singapore’s confectionery scene since 1997, offering premium durian mooncakes, cookies, tarts, and pastries that capture the essence of tradition and innovation. Their use of HPP technology ensures fresh, flavorful products without preservatives, earning them a loyal following. Available at major retailers and online, Home’s Favourite serves Singaporeans islandwide, making it a go-to for festive gifting and everyday indulgence. Whether you’re celebrating a festival or craving a sweet treat, Home’s Favourite delivers quality and joy with every bite.
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