ALL WATCHES PTE LTD, with UEN number 198402065R, is a cornerstone of Singapore’s luxury watch retail scene. Established in 1984 by Mr. Sunny Ng, this reputable brand has evolved from a single shop in Lucky Plaza to a network of seven points of sale, including boutiques in Singapore and Malaysia. As an authorized retailer of over 20 international watch brands, ALL WATCHES PTE LTD offers an impressive array of timepieces, from timeless classics to cutting-edge designs, catering to both seasoned collectors and first-time buyers.

Introduction to the Brand
Since its inception, ALL WATCHES PTE LTD has built a legacy of trust and excellence in the horology industry. Starting with a modest store, the company expanded its footprint with locations in Wisma Atria, Bugis Junction, and Chinatown Point, among others, and even ventured into Malaysia with boutiques in Kuala Lumpur’s Berjaya Times Square. Their partnerships with renowned Swiss brands like Longines and Tissot have solidified their reputation as a premier destination for authentic luxury watches in Singapore.
Summary of Services and Products
ALL WATCHES PTE LTD specializes in retailing high-quality watches from over 20 international brands, including Longines, Tissot, and Venezianico, known for unique designs like the Redentore Ultrablack with its Musou Black™ dial. Their boutiques showcase a diverse range of timepieces, from elegant dress watches to robust sports models, ensuring options for every style and occasion. Beyond sales, they offer expert repair and maintenance services, including polishing, mechanical watch overhauls, battery replacements, and part repairs, ensuring your timepiece remains in top condition.
Unique Value Propositions
What makes ALL WATCHES PTE LTD stand out is their unwavering commitment to customer satisfaction and deep horological expertise. Their staff are not only knowledgeable but also genuinely dedicated to helping customers, whether they’re purchasing a new watch or seeking advice on maintenance. The brand’s partnerships with prestigious Swiss brands guarantee authenticity, while their personalized service creates a welcoming shopping experience that resonates with Singapore’s discerning clientele.
Standout Features and Customer Reviews
Customers consistently praise the exceptional service at ALL WATCHES PTE LTD. One satisfied customer highlighted the Bugis branch’s Kenny Ng, stating, “I am writing this note to compliment one of your staff, Mr Kenny Ng from Bugis branch for his excellent services provided to me. Though the watch I brought along to consult his advise and assistance was not purchase from All Watches, Mr Kenny Ng never failed to give his best service and assistance.” Another review commended Mr. Michael Pang for his “beautiful work and communication” on a watch repair, reflecting the brand’s dedication to excellence. These testimonials, found on their reviews page, underscore their reputation for outstanding customer care.
Areas Served in Singapore
ALL WATCHES PTE LTD operates multiple boutiques across Singapore, making their services accessible to a wide audience. Their locations include:
| Location | Address | Phone | Hours | Map |
|---|---|---|---|---|
| Chinatown Point | 133 New Bridge Road, #01-21, Singapore 059413 | +65 6636 3376 | 11:00am-9:00pm Daily | Chinatown Point Map |
| Wisma Atria | 435 Orchard Road, #01-16/17, Singapore 238877 | +65 6733 2823 | 10:30am-9:30pm Daily | Wisma Atria Map |
| Bugis Junction | 200 Victoria Street, #01-104, Singapore 188021 | +65 6337 0669 | 11:00am-9:00pm Daily | Bugis Junction Map |
| Longines Boutique, Bugis Junction | 200 Victoria Street, #01-105, Singapore 188021 | +65 6252 5053 | 11:00am-9:00pm Daily | Longines Boutique Map |
| Tissot Boutique, Raffles City | 252 North Bridge Road, #02-38, Singapore 179103 | +65 6250 7172 | 10:00am-10:00pm Daily | Raffles City Map |
They also have a presence in Malaysia at Berjaya Times Square, Kuala Lumpur, broadening their reach to serve customers across the region.
Meeting Singapore’s Needs
Singapore is a hub of sophistication, where style, precision, and quality are highly valued. ALL WATCHES PTE LTD meets these expectations by offering a curated selection of luxury watches that combine aesthetic appeal with technical excellence. Their partnerships with Swiss brands like Longines and Tissot ensure access to timepieces that embody craftsmanship and heritage, appealing to Singapore’s professionals, collectors, and style-conscious individuals. Additionally, their repair services cater to the city’s demand for reliable maintenance of high-value watches, ensuring longevity and performance.
Contact Information and Social Media
For those looking to explore their offerings or visit a boutique, here are the contact details and social media links for ALL WATCHES PTE LTD:
- Head Office: 2 Sims Close #06-02, Gemini@Sims, Singapore 387298
- Phone: +65 6732 7673
- Hours: Monday to Friday, 9:30am-6:00pm (Closed on weekends and public holidays)
- Map: Head Office Map
- Website: All Watches
- Social Media:
- Facebook: All Watches Facebook
- Instagram: All Watches Instagram
- Pinterest: All Watches Pinterest
- Twitter: All Watches Twitter
- LinkedIn: All Watches LinkedIn
Summary
ALL WATCHES PTE LTD stands as a beacon of quality and tradition in Singapore’s luxury watch market. With over four decades of experience, their commitment to authentic timepieces, expert service, and customer satisfaction makes them a trusted choice for watch enthusiasts. Whether you’re seeking a statement piece from Longines or Tissot, or need professional maintenance for your cherished watch, their boutiques across Singapore offer a welcoming and knowledgeable experience. Visit one of their locations or connect online to discover why ALL WATCHES PTE LTD remains a favorite among Singapore’s watch lovers.
Disclaimer: All information provided here has been compiled from publicly available sources. While we have made every effort to ensure accuracy, we do not guarantee that the information is complete or error-free. We disclaim any liability for inaccuracies or omissions. If you find any errors or have concerns about the content, please let us know so we can address them promptly.

