KUEH HO JIAK PTE. LTD. (UEN: 201710188K) is a beloved Singaporean brand that has been delighting locals and visitors alike with its exquisite Nonya kueh for generations. Founded by Sandy Tan and her daughter Elizabeth Chan, this family-run business has taken the traditional art of kueh making to new heights, blending age-old recipes with modern, Instagram-worthy presentations. Recognized as a heritage hawker by UNESCO, Kueh Ho Jiak stands as a testament to Singapore’s rich culinary heritage, offering a taste of tradition with a contemporary flair.
Summary of Services and Products
Kueh Ho Jiak offers a wide range of delectable kueh, catering to both traditionalists and those seeking innovative flavors. Their product categories include:
- Platter Varieties, perfect for sharing with family and friends during gatherings.
- Signature Kueh Sweet, featuring their most popular items like Ang Ku Kueh.
- Vegetarian Specialties, catering to plant-based diets with delicious options.
- Cooked Delicacies, offering unique items beyond traditional kueh.
- Festive Selection, ideal for special occasions and celebrations.
In addition to their retail offerings, Kueh Ho Jiak provides island-wide delivery services, ensuring their treats are accessible across Singapore. They also cater to corporate orders, making them a popular choice for events and business functions. Whether you’re craving a quick snack or planning a large gathering, their diverse menu and convenient services have you covered.
Unique Value Propositions and Benefits
What sets Kueh Ho Jiak apart is their commitment to using only the finest natural ingredients, free from preservatives or artificial coloring. This dedication ensures that each kueh is not only delicious but also wholesome. Their visually stunning kueh, crafted with vibrant colors from natural sources like sweet potatoes, have become a hit among younger audiences who love sharing their treats on social media. Additionally, their halal certification makes their products accessible to Singapore’s diverse, multicultural population, ensuring everyone can enjoy their offerings. This blend of tradition, innovation, and inclusivity makes Kueh Ho Jiak a standout in the local food scene.
Standout Features and Reviews
Kueh Ho Jiak’s dedication to preserving and innovating traditional Nonya kueh has earned them prestigious recognition as a heritage hawker by UNESCO, highlighting their significant contribution to Singapore’s culinary landscape. Food enthusiasts and bloggers have consistently praised their kueh for authenticity, taste, and creative presentation. For instance, TallyPress included Kueh Ho Jiak in their list of Top 10 Nonya Kueh Shops in Singapore, noting their innovative approach. On Burpple, the brand has garnered 47 reviews and is wishlisted by 161 users, reflecting strong community appreciation. Customers often highlight the quality, unique designs, and use of natural ingredients, making Kueh Ho Jiak a favorite for those seeking artisanal kueh.
Areas of Singapore Served
Kueh Ho Jiak operates two physical locations to serve Singapore’s kueh lovers:
- Tanjong Pagar Plaza Market: Located at 6 Tanjong Pagar Plaza Market, #02-20, Singapore 081006, this bustling spot is open Monday to Wednesday and Friday to Saturday from 7:30 am to 3:00 pm, closed on Thursdays and Sundays. Delivery is available Monday to Sunday.
- Kueh Studio in Chai Che*u: Situated at 21 Chai Chee Rd, #01-430, Singapore 462021, this workshop operates Monday to Saturday from 10:00 am to 6:00 pm, closed on Sundays, and is by appointment only. Delivery is also available Monday to Sunday.
Their island-wide delivery service ensures that customers from all corners of Singapore, from Jurong to Changi, can enjoy their favorite kueh without leaving home. This accessibility makes Kueh Ho Jiak a convenient choice for both casual indulgence and special events.
How Kueh Ho Jiak Meets Singapore’s Needs
Kueh Ho Jiak plays a vital role in preserving and promoting Singapore’s rich food culture. By modernizing traditional Nonya kueh, they ensure these beloved treats remain relevant and appealing to younger generations, keeping Singapore’s culinary heritage alive. Their halal certification and vegetarian options cater to the diverse dietary preferences of Singapore’s multicultural population, fostering inclusivity. Whether it’s a festive celebration or a corporate event, Kueh Ho Jiak’s offerings bring people together, celebrating the shared love for traditional Singaporean snacks with a modern twist. Their commitment to quality and innovation makes them a cherished part of Singapore’s food scene.
Contact Information and Social Media
Contact Information:
| Location | Address | Operating Hours | Delivery |
|---|---|---|---|
| Tanjong Pagar Plaza Market | 6 Tanjong Pagar Plaza Market, #02-20, Singapore 081006 | Mon–Wed, Fri–Sat: 7:30 am–3:00 pm, Closed Thu & Sun | Available Mon–Sun |
| Kueh Studio (Chai Chee) | 21 Chai Chee Rd, #01-430, Singapore 462021 | Mon–Sat: 10:00 am–6:00 pm, Closed Sun (By Appointment Only) | Available Mon–Sun |
Social Media Links:
- Facebook: Kueh Ho Jiak Handmade
- Instagram: Kueh Ho Jiak
Summary
Kueh Ho Jiak is more than just a kueh shop; it’s a celebration of Singapore’s culinary heritage, innovatively presented for the modern palate. With their commitment to quality, creativity, and customer satisfaction, Kueh Ho Jiak continues to be a cherished brand in Singapore, offering a taste of tradition with a contemporary twist. Whether you’re savoring their vibrant Ang Ku Kueh or sharing a festive platter, Kueh Ho Jiak delivers an experience that’s both nostalgic and fresh, making it a must-try for anyone exploring Singapore’s food scene.
Disclaimer: All information provided here has been compiled from publicly available sources. While we have made every effort to ensure accuracy, we do not guarantee that the information is complete or error-free. We disclaim any liability for inaccuracies or omissions. If you find any errors or have concerns about the content, please let us know so we can address them promptly.