KEONG SAIK BAKERY PTE. LTD. (UEN: 201707912H) has been delighting Singapore’s food lovers since 2017, offering a unique blend of traditional and contemporary baked goods that celebrate the city’s rich heritage. Founded on the historic Keong Saik Road, this bakery has grown from a single shophouse to a beloved brand with outlets in Bendemeer, Chip Bee Gardens, and Jewel Changi Airport. With a mission to bridge the past and present, Keong Saik Bakery’s innovative pastries and warm service make it a standout in Singapore’s vibrant culinary landscape.
A Celebration of Heritage
Keong Saik Bakery was established in 2017 by founders Yu Zhong and Soon, who previously honed their skills at Baker & Cook. Inspired by the vibrant history of Keong Saik Road, the bakery pays homage to Singapore’s cultural legacy, particularly through its signature Sor Hei bun, a tribute to the Cantonese opera and the resilient Shunde women, known as Majie. This pastry, named “梳起” in Cantonese, symbolizes their elegant hair buns and vow of celibacy. Now with its flagship at Luzerne Building, Keong Saik Bakery continues to embody its slogan, “Heritage With A Twist,” blending nostalgic flavors with modern baking techniques.
A Diverse Menu of Baked Goods
Keong Saik Bakery offers an extensive range of freshly baked goods, all crafted in-house without preservatives for maximum freshness. Their menu includes:
- Signature Pastries: The Sor Hei bun, a cultural tribute, and the two-face burnt cheesecake ($8), combining original and matcha flavors, praised for its perfect balance (Singapore Foodie).
- Croissants and Cruffins: Innovative creations like the ondeh ondeh cruffin, miso salmon kouign-amann ($6.60), and mentaiko cheese croissant cube ($6.40), blending local and global flavors (Eatbook).
- Cakes and Tarts: Favorites like the orh nee tart ($8.80) and chocolate indulgence ($8.80), known for their rich, satisfying flavors (Burpple).
- Breads and Loaves: Options like multi-grain bread, longan bread, and fruit rusk, a double-baked crunchy delight, with a shelf life of 2-3 days due to their preservative-free nature (Miss Tam Chiak).
- Beverages: Traditional kopi-o, teh-o, and kopi susu, alongside modern lattes, complementing their bakes (DanielFoodDiary).
Available for dine-in, takeaway, or island-wide delivery through platforms like Oddle, their offerings cater to a wide range of tastes, from nostalgic to adventurous.
Unique Value Propositions
Keong Saik Bakery stands out for its innovative approach and commitment to quality:
- Heritage-Inspired Innovation: Their fusion of traditional flavors like orh nee and chendol with modern techniques creates unique pastries that resonate with Singapore’s multicultural palate.
- Fresh, Preservative-Free Baking: All items are made daily in-house, ensuring freshness and quality, as noted by reviewers (Singapore Foodie).
- Customer-Centric Experience: Offers like 10% off first orders for mailing list subscribers and Burpple Beyond deals enhance affordability (Keong Saik Bakery).
- Cultural Connection: The Sor Hei bun and other heritage-inspired items celebrate Singapore’s history, making every bite a cultural experience.
These qualities make Keong Saik Bakery a beloved destination for food lovers.
Standout Features and Customer Acclaim
Keong Saik Bakery has earned widespread praise for its creative bakes and welcoming atmosphere. On Tripadvisor, the bakery holds a 4.2/5 rating from 38 reviews, with Angie_Darlin (April 2024) raving, “Lovely bakery in Holland Village Chip Bee. Mocha was delicious and creamy, Chocolate cake was moist, great breakfast!! Staff were very nice and helpful for allergies.” TiguanT (March 2020) added, “Had the two-face (original and matcha) slice at $8.50, lovely, perfect combination.” On Burpple, with 413 reviews and 4,060 wishlists, customers praise the orh nee tart for its “strong coconut flavours” and the chocolate indulgence for its “decadent” quality. The bakery’s aesthetic dining space at Luzerne and friendly staff further enhance the experience (Eatbook).
| Review Source | Feedback Highlight | Rating/Price |
|---|---|---|
| Tripadvisor | “Mocha was delicious, chocolate cake moist, staff helpful for allergies” – Angie_Darlin | 5/5 |
| Tripadvisor | “Two-face slice at $8.50, lovely, perfect combination” – TiguanT | 5/5 |
| Burpple | “Orh Nee Tart ($8.80) with strong coconut flavours, very rich” | ~$10 |
| Burpple | “Seashore 2.0 ($8.50), balanced floral and bergamot flavour” | 4/5 |
Serving Singapore Island-Wide
Keong Saik Bakery operates three locations, ensuring accessibility across Singapore:
- Bendemeer Road: 70 Bendemeer Road, #01-03, Singapore 339940
- Jalan Merah Saga: 44 Jalan Merah Saga, #01-42, Singapore 278116
- Airport Boulevard: 78 Airport Boulevard, #01-K214, Singapore 819666
Their online store offers island-wide delivery, making it easy for customers to enjoy their bakes from anywhere in Singapore. The Bendemeer flagship, near Bendemeer MRT, features an aesthetic dining space, while the Chip Bee Gardens outlet in Holland Village and the Jewel Changi Airport location cater to diverse crowds (Keong Saik Bakery Contact).
| Location | Address | Contact Number | Dine-In Hours |
|---|---|---|---|
| Bendemeer Road | 70 Bendemeer Road, #01-03, 339940 | +65 9021 9626 | Mon-Sun: 8AM-6PM |
| Jalan Merah Saga | 44 Jalan Merah Saga, #01-42, 278116 | +65 9145 8891 | Mon-Fri: 7:30AM-5PM, Sat-Sun: 8AM-6PM |
| Airport Boulevard | 78 Airport Boulevard, #01-K214, 819666 | +65 9021 9626 | Mon-Sun: 8AM-10PM |
Meeting Singapore’s Culinary Needs
Singapore’s diverse and food-loving population craves unique, high-quality dining experiences that reflect both heritage and innovation. Keong Saik Bakery meets these needs by offering pastries that blend nostalgic flavors like pandan and chendol with modern creations like cruffins and croissant cubes. Their preservative-free baking aligns with health-conscious trends, while their cultural tributes, like the Sor Hei bun, resonate with Singapore’s appreciation for its history. With multiple locations and online delivery, they cater to the city’s fast-paced lifestyle, ensuring accessibility for busy professionals, families, and tourists. Their presence at Jewel Changi Airport also serves travelers, enhancing Singapore’s reputation as a culinary destination.
Contact Information and Social Media
To visit or order from Keong Saik Bakery:
- Phone: +65 9021 9626 (Bendemeer Road, Airport Boulevard), +65 9145 8891 (Jalan Merah Saga)
- Email: Not publicly listed
- Social Media:
- Facebook: Keong Saik Bakery
- Instagram: Keong Saik Bakery
Summary
Keong Saik Bakery is a delightful fusion of Singapore’s culinary past and present, offering innovative pastries that celebrate the city’s heritage. From their iconic Sor Hei bun to their crowd-favorite burnt cheesecake, this bakery delivers quality and creativity in every bite. With outlets in Bendemeer, Chip Bee Gardens, and Jewel Changi Airport, plus island-wide delivery, Keong Saik Bakery invites everyone to savor their “Heritage With A Twist” experience.
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