HUSH COSMETICS PTE. LTD. (UEN: 201426278W) is a Singapore-based online beauty retailer that has been delighting customers since its establishment on September 4, 2014. Specializing in the import and sale of authentic Korean skincare and cosmetics, the company has carved a niche in Singapore’s vibrant beauty market. By focusing on direct imports, HUSH COSMETICS ensures that Singaporeans can access high-quality products from top Korean brands at prices that feel like a steal compared to local retail.

Summary of Services/Products
HUSH COSMETICS offers an impressive array of beauty products, catering to a wide range of skincare and cosmetic needs. Their product lineup includes:
- Skincare: Masks, cleansers, toners, essences, serums, moisturizers, sunscreens, makeup removers, exfoliators, eye care, lip care, and skincare sets.
- Makeup: Primers, foundations, BB and CC creams, concealers, powders, fixers, and blushes.
- Body Care: Moisturizers, cleansers, scrubs, deodorants, hand care, foot care, and bath soaks.
- Hair Care: Shampoos, conditioners, and treatments from brands like CP-1 and Mise En Scene.
The company stocks popular Korean brands such as The Ordinary, CeraVe, CosRX, Innisfree, Laneige, and many others, ensuring a diverse selection for beauty enthusiasts. They also offer products for specific needs, such as anti-aging serums and men’s skincare, as noted on their Lazada store.
Unique Value Propositions or Benefits
What sets HUSH COSMETICS apart is its commitment to authenticity and affordability. By sourcing products directly from brand companies, authorized retailers, or suppliers in the products’ originating countries, they maintain quality while offering prices comparable to those in Korea. This direct import model eliminates the hefty markups often seen in traditional retail. Additionally, HUSH COSMETICS provides free doorstep delivery for orders above S$70, making shopping convenient and cost-effective. Their focus on customer satisfaction is evident in their responsive service, particularly through social media channels.
Standout Features or Reviews
Customer feedback highlights several strengths of HUSH COSMETICS. Shoppers on platforms like Carousell have given the brand a near-perfect rating (4.99/5 based on 160 reviews), praising the fast shipping, well-packaged items, and competitive pricing. A review summary on WhereCrowded notes that customers appreciate the efficient and responsive customer service, especially on social media. The overall sentiment is positive, with customers commending the quality of products and the value they receive.
Areas of Singapore Served
As an online beauty store, HUSH COSMETICS serves customers across Singapore. Whether you’re in Bukit Batok, Orchard, or Pasir Ris, you can enjoy doorstep delivery, making their products accessible island-wide. Their online model ensures that beauty enthusiasts from all corners of Singapore can explore their extensive catalog without needing to visit a physical store.
How Does the Brand Meet Singapore’s Needs?
Singapore’s beauty market is known for its enthusiasm for K-beauty, driven by the global popularity of Korean skincare and cosmetics for their innovative ingredients and effective formulations. HUSH COSMETICS taps into this trend by offering a curated selection of authentic Korean products that cater to diverse skin types and concerns, from hydration to anti-aging. By keeping prices competitive, they address the local demand for value-driven purchases, especially in a city where beauty products can often come with a premium price tag. Their focus on direct imports aligns with Singaporeans’ preference for genuine products, ensuring trust and satisfaction.
Contact Information and Social Media
- Legal Name: HUSH COSMETICS PTE. LTD.
- UEN Number: 201426278W
- Address: 2020 Bukit Batok Street 23, #04-250, Singapore 659525
- Phone: Not publicly available
- Email: Not publicly available
- Facebook: Hush.sg
- Instagram: Not found
- LinkedIn: Not found
For the most up-to-date contact details, you can visit their official website at HushSG or reach out via their Facebook page.
Summary
HUSH COSMETICS PTE. LTD. has established itself as a go-to destination for Singaporeans seeking authentic Korean skincare and cosmetics. With a focus on quality, affordability, and customer satisfaction, the brand offers a wide range of products from trusted names like CosRX, Laneige, and The Ordinary. Their direct import model ensures competitive pricing, while their commitment to fast shipping and responsive service enhances the shopping experience. Whether you’re a K-beauty novice or a seasoned enthusiast, HUSH COSMETICS provides a reliable and convenient way to elevate your beauty routine.
Disclaimer: All information provided here has been compiled from publicly available sources. While we have made every effort to ensure accuracy, we do not guarantee that the information is complete or error-free. We disclaim any liability for inaccuracies or omissions. If you find any errors or have concerns about the content, please let us know so we can address them promptly.