Introduction to the Brand
Nestled in the heart of Singapore’s bustling Orchard Road, VIHARI JEWELS PTE. LTD. stands as a beacon of luxury and craftsmanship in the world of fine jewellery. Founded in 2006 by Vihari Sheth Poddar, a fourth-generation jeweller, the brand carries forward a rich family legacy in diamond and gem trading. With a passion for creating heirloom pieces that combine aesthetic beauty with investment value, VIHARI JEWELS has earned a reputation as one of Singapore’s most trusted names in high jewellery. Their flagship boutique at Paragon Shopping Centre offers an immersive experience, blending artistry, education, and personalized service.
Summary of Services and Products
VIHARI JEWELS specializes in crafting one-of-a-kind jewellery pieces that showcase rare and investment-grade gems. Their portfolio includes:
- Burmese Pigeon Blood Ruby Collection: One of the world’s largest collections of these vibrant, highly sought-after rubies.
- Star Ruby: One of the largest unheated rubies globally, a testament to the brand’s access to exceptional gems.
- Yellow Dragon Diamond: A stunning 110-carat fancy colored diamond, celebrated for its rarity and beauty.
- Other Offerings: Pieces featuring sapphires, emeralds, diamonds, and semi-precious stones, all set in classic yet contemporary designs.
Vihari Sheth Poddar oversees every aspect of the process—design, gem sourcing, cutting, crafting, PR, sales, marketing, and store management—ensuring each piece reflects unparalleled quality. The brand’s Eternal Orchid collection, launched to mark the opening of their Paragon boutique, exemplifies their commitment to blending tradition with modern elegance.
Unique Value Propositions and Benefits
Vihari’s hands-on involvement ensures a personalized experience. From intimate client gatherings to tailored consultations, the brand acts as a friend and consultant, guiding customers through the jewellery-buying process. Their commitment to ethical sourcing, with gems compliant with the Kimberley Process, further enhances their appeal to socially conscious buyers.
Standout Features and Customer Feedback
While direct customer reviews are not widely available, articles highlight positive customer interactions. Clients value the brand’s educational approach, with some building diversified portfolios of heirloom pieces through Vihari’s guidance (Tatler Asia). The boutique’s luxurious lounge and personalized service create a welcoming environment, with Vihari noting chance encounters with supportive clients who have become friends. This speaks to the brand’s ability to forge meaningful connections.
Areas of Singapore Served
VIHARI JEWELS serves customers across Singapore, with their flagship boutique located at Paragon Shopping Centre, 290 Orchard Road, Singapore 238859. This prime location in the heart of Orchard Road, Singapore’s premier shopping district, makes it accessible to both local residents and international visitors. Whether you’re in the city center or beyond, the boutique’s central location ensures a convenient visit for anyone seeking exquisite jewellery.
How VIHARI JEWELS Meets Singapore’s Needs
VIHARI JEWELS contributes to the community through charitable initiatives. For example, they donate 10% of their May revenue to organizations like Pregnancy Singapore, HCSA Dayspring SPIN, and Hatch+, supporting women in need (CNA Lifestyle). This commitment to social good resonates with Singapore’s values of community and responsibility.
Contact Information and Social Media
| Detail | Information |
|---|---|
| Address | 545 Orchard Road, #12-02, Far East Shopping Centre, Singapore 238882 |
| Phone | +65 6732 0426 |
| Alternative Phone | +65 9003 0355 (Robb Report) |
| +852 96632411 | |
| Social Media | Facebook: Vihari Jewels Instagram: @viharijewels |
Summary
VIHARI JEWELS PTE. LTD. is more than a jewellery brand; it’s a celebration of artistry, heritage, and investment value. With a legacy spanning four generations, Vihari Sheth Poddar has elevated the brand to new heights through her expertise and passion. The Paragon boutique offers a unique, museum-like experience, making fine jewellery accessible and educational. Coupled with their commitment to ethical sourcing and community support, VIHARI JEWELS shines as a leader in Singapore’s luxury retail landscape. Whether you’re seeking a timeless heirloom or a rare gem, this brand delivers with elegance and integrity.
Disclaimer
All information provided here has been compiled from publicly available sources. While we have made every effort to ensure accuracy, we do not guarantee that the information is complete or error-free. We disclaim any liability for inaccuracies or omissions. If you find any errors or have concerns about the content, please let us know so we can address them promptly.