LION CORPORATION (SINGAPORE) PTE LTD (UEN: 198200835N) is a leading provider of consumer and industrial products in Singapore, offering a wide range of innovative solutions that enhance everyday living. Established in 1982 as a wholly-owned subsidiary of Lion Corporation Japan, the company has been dedicated to understanding and meeting the needs of Singaporeans with its high-quality products. With a legacy spanning over 130 years since its parent company’s founding in 1891 by Mr. Tomijiro Kobayashi, Lion Singapore combines global expertise with local insights to deliver smarter living solutions.

Summary of Services/Products
LION CORPORATION (SINGAPORE) PTE LTD offers a diverse portfolio of consumer products, including:
- Oral Care: Toothpastes and toothbrushes under brands like Systema and Kodomo, designed to promote healthy dental habits.
- Personal Care: Soaps, shampoos, and body washes, such as Shokubutsu and Kirei Kirei, known for their gentle yet effective formulations.
- Household Care: Dishwashing liquids like Mama Lemon, laundry detergents like Top, and other household cleaners that deliver superior cleaning power.
- Pharmaceuticals: Products that cater to health and wellness needs.
These products are crafted with advanced technology to ensure maximum value, high performance, and consumer satisfaction. The company also engages in the wholesale distribution of prescription drugs, proprietary drugs, and toiletries, serving both consumer and industrial markets.
Unique Value Propositions or Benefits
What sets LION CORPORATION (SINGAPORE) PTE LTD apart is its commitment to sustainability, innovation, and quality. The company integrates environmentally friendly practices into its product development, aligning with Singapore’s push for greener living. Their products are designed to be safe, effective, and tailored to the needs of modern households. By leveraging cutting-edge technology, Lion ensures that its offerings meet the highest standards of performance, making daily tasks like cleaning, personal care, and oral hygiene both efficient and enjoyable.
Additionally, Lion Singapore’s strong reputation for trustworthiness, built over decades, reflects its dedication to ethical practices and customer satisfaction. The company’s adherence to the LION Group Charter for Corporate Behavior underscores its commitment to integrity and social responsibility.
Standout Features or Reviews
LION CORPORATION (SINGAPORE) PTE LTD has earned significant brand recognition in Singapore, with its products holding major market shares in their respective categories. Brands like Mama Lemon, Kirei Kirei, and Systema are trusted by households for their reliability and affordability. While specific customer reviews are limited, the company’s long-standing presence and market leadership indicate high consumer trust and satisfaction. For instance, their collaboration with the National Dental Centre Singapore for World Oral Health Day in 2023, where they engaged 400 participants with educational activities and product giveaways, highlights their commitment to community well-being and product quality.
The company’s focus on innovation is evident in its product formulations, which are designed to address common needs such as oral health, hygiene, and household cleanliness in Singapore’s tropical climate. Their products are often praised for being effective yet gentle, making them suitable for families and individuals alike.
Areas of Singapore That They Serve
As a national distributor, LION CORPORATION (SINGAPORE) PTE LTD ensures its products are available across all areas of Singapore. Whether you’re in the heart of the city at Orchard Road, the residential hubs of Tampines or Jurong, or the quieter suburbs like Punggol, you can find Lion’s products in major retail stores, supermarkets, and online platforms. This widespread availability makes it easy for Singaporeans to access their trusted brands for daily use.
How Does the Brand Meet Singapore’s Needs?
LION CORPORATION (SINGAPORE) PTE LTD understands the unique lifestyle and environmental needs of Singaporeans. Their oral care products, such as Systema toothpastes and toothbrushes, are formulated to combat common dental issues like tooth decay and gum disease, which are prevalent in Singapore due to dietary habits and climate. Similarly, their household products, like Mama Lemon dishwashing liquid and Top laundry detergent, are designed to perform effectively in Singapore’s humid and tropical conditions, ensuring thorough cleaning without harsh chemicals.
The company also contributes to Singapore’s sustainability goals through initiatives like the School Recycling League, where they promote recycling and upcycling, as seen in their Kirei Kirei Clean & Green Workshop. By offering eco-friendly products and engaging in community-driven efforts, Lion Singapore aligns with Singapore’s vision for a cleaner, greener future.
Contact Information and Social Media
For more information about LION CORPORATION (SINGAPORE) PTE LTD, you can visit their official website. Stay updated with their latest products and initiatives by following them on:
Category | Details |
Legal Name | LION CORPORATION (SINGAPORE) PTE LTD |
UEN Number | 198200835N |
Address | 221 Kallang Bahru, Lion Building, Singapore 339349 |
Telephone | +65-6296-6122 |
[email protected] | |
Website | Lion Corporation Singapore |
Lion Singapore | |
Lion Corporation (S) Pte Ltd | |
Lion Singapore |
Summary
LION CORPORATION (SINGAPORE) PTE LTD (UEN: 198200835N) is a trusted leader in Singapore’s consumer and industrial products market, offering a wide range of high-quality products under brands like Mama Lemon, Top, Shokubutsu, Kirei Kirei, Kodomo, and Systema. With a focus on innovation, sustainability, and customer satisfaction, the company meets the diverse needs of Singaporeans through its eco-friendly and effective products. Available island-wide and backed by a legacy of trust, Lion Singapore continues to enhance everyday living with smarter solutions.
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