Introduction to the Brand
BooksActually Pte. Ltd. (UEN: 200513728W) has been a cornerstone of Singapore’s literary scene since its establishment in 2005 by founders Kenny Leck and Karen Wai. Originally housed in a shophouse on Telok Ayer Street, the bookstore later became a beloved fixture in Tiong Bahru’s Yong Siak Street until 2020. Despite closing its physical location, BooksActually has adapted to the digital age, operating as an online bookstore that continues to captivate literature enthusiasts across Singapore. Known for its curated selection and dedication to local authors, it remains a cultural institution that celebrates the written word.
Summary of Services and Products
BooksActually specializes in fiction and literature, offering a diverse range of books that include poetry, essays, literary journals, and obscure critical works. Their inventory spans various subjects, such as history, biography, current affairs, human sciences, math/natural sciences, travel narratives, food narratives, aesthetics, music, and film. A standout feature is their extensive collection of Singaporean literary publications, including rare and out-of-print titles, making it a treasure trove for those seeking local works.
In addition to books, BooksActually offers literary-themed stationery and trinkets under their Birds & Co. brand, adding a touch of whimsy to their offerings. Their publishing arm, Math Paper Press, has published over 90 titles since 2011, focusing on developing new literary voices in Singapore. Notable authors published by Math Paper Press, such as Alvin Pang, Alfian Sa’at, and Cyril Wong, have won prestigious awards, including the Singapore Literature Prize (Wikipedia).
Unique Value Propositions
BooksActually’s unique appeal lies in its dedication to curating hard-to-find and local literary works, setting it apart from mainstream bookstores. Their focus on Singaporean literature ensures that local stories and voices are celebrated, while their eclectic mix of international titles appeals to avid readers with diverse tastes. The bookstore’s transition to an online model has broadened its reach, allowing customers across Singapore to access its offerings without the constraints of a physical location.
Moreover, BooksActually fosters a vibrant literary community through events like book launches, poetry readings, acoustic sessions, and exhibitions. Past events, such as the 2011 “An Ode to Penguin” exhibition at The Arts House, showcased over 1,000 Penguin Books from their private collection, highlighting their commitment to literary culture (Wikipedia). Their online engagement, including ChatsActually on Instagram Live, continues to connect authors and readers, reinforcing their role as a “friendly neighbourhood” bookstore (Time Out).
Standout Features and Reviews
BooksActually’s charm lies in its carefully curated selection and inviting atmosphere, even in its online form. Customers rave about the bookstore’s eclectic mix, with one Tripadvisor reviewer noting, “Here books are stacked high, and although the perimeter shelves are organized loosely by genre, the middle island of books is a beautiful disorganized muddle of all things interesting” (Tripadvisor). Another Yelp reviewer praised the store’s “small collection of antiquarian books” and “self-designed goodies” like greeting cards and tote bags, describing it as a haven for “hipster-chic” finds (Yelp).
The bookstore’s commitment to local literature is a recurring theme in reviews, with customers appreciating its role as a cultural fixture. Its mystery book vending machine, once a quirky feature outside the Tiong Bahru store, allowed visitors to purchase surprise books for S$10, adding an element of fun to the browsing experience (Atlas Obscura). BooksActually has also received accolades, such as a Travelers’ Choice award from Tripadvisor, placing it in the top 10% of attractions for its consistent positive reviews (Tripadvisor).
Areas of Singapore Served
Historically located in Tiong Bahru at 9 Yong Siak Street, BooksActually was a beloved destination in this nostalgic and hip neighborhood, surrounded by trendy cafes and boutiques. However, recent information suggests the physical store closed in 2020, with the bookstore transitioning to an entirely online model (Straits Times). This shift allows BooksActually to serve customers across Singapore, from Jurong West to Pasir Ris, ensuring that its literary offerings are accessible island-wide. While a 2025 Tripadvisor review mentions a potential move to a new, less convenient location, the exact address remains unclear (Tripadvisor).
| Service Area | Details |
| Physical Store (Historical) | 9 Yong Siak Street, Tiong Bahru, Singapore 168645 |
| Current Operations | Online, serving all of Singapore |
| Potential New Location | Unconfirmed, based on 2025 reviews |
How BooksActually Meets Singapore’s Needs
BooksActually plays a vital role in Singapore’s cultural landscape by championing local literature and fostering a community of readers and writers. Through Math Paper Press, the bookstore supports emerging Singaporean authors, contributing to the diversity and growth of the local literary scene. Its extensive collection of Singaporean publications ensures that local stories, including out-of-print gems, remain accessible to readers. By hosting literary events, both in-person in the past and now online, BooksActually creates opportunities for engagement, making literature a shared experience.
In a fast-paced city like Singapore, where digital distractions abound, BooksActually offers a space—albeit virtual—for reflection and discovery through reading. Its online store ensures that literature remains accessible, even as physical bookstores face challenges, aligning with Singapore’s tech-savvy culture while preserving its literary heritage.
Contact Information and Social Media
BooksActually remains accessible through its online platform and various contact channels. Below are the details based on the most recent information available:
| Contact Method | Details |
| Address | 44 Upper Weld Road, Singapore, Singapore (Note: Physical store closed; online store active) |
| Phone | +65 6222 9195 |
| [email protected] | |
| BooksActually | |
| BooksActually |
Summary
BooksActually is more than just a bookstore; it’s a cultural institution that has left an indelible mark on Singapore’s literary scene. From its humble beginnings in a Telok Ayer shophouse to its current online presence, it has consistently championed literature, local authors, and the joy of reading. Despite the closure of its physical store, BooksActually continues to serve as a haven for book lovers, offering a curated selection of books and stationery while fostering a vibrant literary community. For anyone passionate about literature, BooksActually remains a must-visit, whether through its online store or future pop-up events.
Disclaimer
All information provided here has been compiled from publicly available sources. While we have made every effort to ensure accuracy, we do not guarantee that the information is complete or error-free. We disclaim any liability for inaccuracies or omissions. If you find any errors or have concerns about the content, please let us know so we can address them promptly.
