Join the Healthier Dining Programme and Boost Your Business with Healthier Menu Options!

Join the Healthier Dining Programme and Boost Your Business with Healthier Menu Options!

Ongoing
Health Promotion Board (HPB), Singapore

Since its inception in 2014, the Healthier Dining Programme (HDP) has dramatically increased the availability and accessibility of healthier food and drink options in Singapore. With over 300 brands and more than 2,600 touchpoints, the HDP is dedicated to promoting healthier eating choices across the nation. By joining the HDP, your food and beverage (F&B) business can benefit from the support to incorporate healthier menu options and attract health-conscious customers.

Why you will love this deal/promo: The Healthier Dining Programme (HDP) offers substantial benefits to F&B businesses. As a HDP Partner, you will be eligible for the Healthier Dining Grant, which aids in publicizing your healthier menu items. Additionally, you can grow your customer base by participating in HPB consumer reward programs such as the Eat, Drink, Shop Healthy Challenge. This challenge incentivizes consumers to choose healthier options, promoting your brand and healthier meals. Embrace this opportunity to enhance your menu and contribute to a healthier Singapore.

Promotion Details:

Key Benefits of Joining the Healthier Dining Programme:

  • Healthier Dining Grant: Receive financial assistance to help promote your healthier menu items.
  • Grow Your Customer Base: Tap into HPB’s consumer reward programmes to attract health-conscious customers.
  • Promotional Opportunities: Increase visibility and brand recognition through HPB campaigns and initiatives.

Eligibility Criteria:

  • F&B Business in Singapore: Your F&B business must be registered and operating in Singapore.
  • Multi-Outlet Operations: Businesses that are part of a group with more than one F&B establishment, such as restaurants, food courts, or caterers, are eligible.

Application Process:

  • Step 1: Submit Application:
    • Estimated Processing Time: 3 working days
    • Details Required: Company profile, list of outlets, and use of healthier ingredients.
    • Access: Use CorpPass to log in and access the HDP e-Services portal. Ensure all users have the appropriate roles assigned by your CorpPass Administrator.
    • Resources: Refer to the Onboarding User Guide for role assignment steps. For a step-by-step guide to completing the online application, consult the following resources or email [email protected]:
      • HDP Application and Submission User Guide
      • Application and Submission Guide for Event Caterers, Free-Flow Institutional Caterers, and Buffet Settings
      • Application and Submission Guide for Restaurants, Quick Service, Cafés, Kiosks, Chains, Bakeries, Desserts, Institutional Caterers (stalls), Digital F&B Operators
  • Step 2: Nutrition Analysis:
    • Estimated Processing Time: 2 weeks
    • HPB’s Nutrition Service Provider will review your menu to identify potential items for endorsement. They may suggest reformulation to meet nutrition guidelines.
  • Step 3: Approval of Menu Items:
    • Estimated Processing Time: 1 week
    • Suitable menu items are submitted by the Nutrition Service Provider for HPB’s review and approval.
  • Step 4: Licence Agreement:
    • Estimated Processing Time: 3 working days
    • Indicate your agreement to the conditions within the Licence Agreement. Submit your menu artwork within 6 months.
  • Step 5: Healthier Menus/Artwork:
    • Estimated Processing Time: 1 week
    • Submit menu artwork draft for HPB review and approval. Upon approval, print and use the artwork for publicity purposes.

Contact Information:

Enhance Your Menu and Attract More Customers with the Healthier Dining Programme!

Don’t miss out on the opportunity to join the Healthier Dining Programme and reap the benefits for your F&B business. Receive grants, grow your customer base, and promote healthier eating choices. Visit Healthier Dining Programme to learn more and submit your application today. For more information, contact us at +65 1800 223 1313 or email [email protected]. Embrace healthier dining options and contribute to a healthier Singapore with HPB!

Disclaimer: While all efforts have been made by Kaizenaire.com to verify the accuracy of the promotional content, we are not liable for any potential errors that might still occur from this content. We strongly recommend that you always check with the brand and company offering the promotion for the most current and accurate information.

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