Introduction to Twelve Cupcakes
Twelve Cupcakes has become a beloved name in Singapore’s dessert scene, offering a delightful range of handcrafted cupcakes, cookies, and cakes that cater to every sweet tooth. Founded in 2011 by Singaporean DJ Daniel Ong and actress Jamie Teo, this homegrown brand has grown into one of the largest cupcakery chains in Singapore, with 35 outlets spread across the island. Now owned by the Dhunseri Group, Twelve Cupcakes continues to charm locals and visitors alike with its commitment to quality, innovation, and accessibility. Whether you’re celebrating a special occasion or simply craving a sweet treat, Twelve Cupcakes is the go-to destination for freshly baked goodness in Singapore.

Summary of Services/Products
Twelve Cupcakes offers a diverse menu of baked goods, all handcrafted with premium ingredients and baked fresh daily. Their offerings include:
- Cupcakes: Available in classic flavors like red velvet, chocolate, and vanilla, as well as unique options such as sea salted caramel and durian, tailored to the Asian palate.
- Cookies: A variety of flavors, perfect for snacking or pairing with coffee or tea.
- Whole Cakes: Ideal for birthdays, weddings, or large gatherings, with popular options like Oreo Cheesecake, Tiramisu, and Rocky Coco Crunch Chocolate Cake.
- Petite Cakes: Smaller versions of their whole cakes, great for individual indulgence or small groups.
- Sliced Cakes: Convenient for quick treats or events.
- Animal Cakes: Fun, themed cakes designed for kids’ parties.
- Honey Cakes: A unique offering for those seeking something different.
Their menu is designed to cater to a wide range of tastes and occasions, from casual indulgences to large-scale celebrations, making Twelve Cupcakes a versatile choice for dessert lovers in Singapore.
Unique Value Propositions
Twelve Cupcakes stands out for several reasons. Their desserts are crafted to suit the Asian palate, offering a lighter, less sweet taste compared to Western-style cupcakes, which resonates well with local customers. The cupcakes are known for their moist, fluffy texture and smooth, balanced frostings that avoid overwhelming sweetness. The brand’s extensive network of 35 outlets across Singapore, combined with islandwide delivery, ensures that their treats are easily accessible. Additionally, their commitment to using high-quality ingredients and baking fresh daily guarantees a consistently delightful experience. Whether you’re looking for a quick treat or a show-stopping cake for an event, Twelve Cupcakes delivers both quality and convenience.
Standout Features and Customer Reviews
Twelve Cupcakes has earned a loyal following thanks to its high-quality products and customer-focused approach. Customers consistently praise the brand for its delicious flavors, moist textures, and beautiful presentation. Here are some standout reviews from trusted platforms:
| Customer Name | Review Date | Review Text | Source |
|---|---|---|---|
| Jeshini | 24/03/2025 | Favourite cake. Rich chocolate, crunchy filling, soft cake. | foodpanda |
| KM | 09/03/2025 | Tried strawberry cake for a change and it didn’t disappoint. Cake is light and not too sweet. The icing also good. | foodpanda |
| Amy Chia | Over 2 years ago | Our employees enjoyed the cookies and honey cake very much. Delivery was on time. | Caterspot.sg |
| Mirabelle Pei | Over 2 years ago | The cakes were amazing, tasted really good, as expected from Twelve Cupcakes. They came really pretty too, no damage from delivery. | Caterspot.sg |
| Swathi | About 5 years ago | Twelve Cupcakes has one of the best cupcakes in town. Always a fan of the red velvet cupcake. | Caterspot.sg |
| Veronica | About 5 years ago | Cupcakes were moist. Pleasant to both my eyes and my tongue. The cupcakes from Twelve Cupcakes were moist and the frosting was not overly sweet. | Caterspot.sg |
| Ferlicia | Over 5 years ago | Everyone loved the cupcakes. | Caterspot.sg |
| YuLei | Almost 6 years ago | Elegant-Looking Treats. Cupcakes from Twelve Cupcakes are moist, fluffier and less sweet with a light smooth frosting that is pleasing to the palate. | Caterspot.sg |
These reviews highlight the brand’s ability to deliver consistently delicious and visually appealing desserts, making them a top choice for both casual treats and special occasions.
Areas of Singapore Served
With 35 outlets spread across Singapore, Twelve Cupcakes ensures that their delightful treats are within reach for everyone. From bustling neighborhoods like Jurong, Bedok, and Hougang to popular shopping districts like Orchard and Novena, there’s likely a Twelve Cupcakes store nearby. For added convenience, the brand offers islandwide delivery, allowing customers to enjoy their favorite cupcakes and cakes from the comfort of their homes. Whether you’re in the North, South, East, or West, Twelve Cupcakes makes it easy to satisfy your sweet cravings.
How Twelve Cupcakes Meets Singapore’s Needs
In a fast-paced city like Singapore, where convenience and quality are highly valued, Twelve Cupcakes fills a crucial niche in the dessert scene. Their wide range of flavors, from classic chocolate to local-inspired durian, caters to diverse tastes, making them a favorite among Singaporeans. The brand’s extensive network of outlets and efficient delivery services ensure accessibility for busy professionals, families, and event planners. Their desserts are perfect for a variety of occasions, from birthdays and weddings to simple indulgences, adding sweetness to both everyday moments and special celebrations. By offering high-quality, freshly baked goods tailored to local preferences, Twelve Cupcakes has become an integral part of Singapore’s culinary landscape.
Contact Information and Social Media
For inquiries, orders, or to stay updated on the latest products and promotions, here are Twelve Cupcakes’ contact details and social media links:
- Address: 5 Burn Road #04-01, Singapore 369972
- Phone: +65 6509 1255
- Email: [email protected]
- Facebook: Twelve Cupcakes
- Instagram: N.A.
- LinkedIn: N.A.
While Twelve Cupcakes may not have an official presence on Instagram or LinkedIn, their active Facebook page is a great way to connect with the brand, explore new offerings, and stay informed about promotions.
Summary
Twelve Cupcakes is more than just a cupcakery; it’s a beloved Singaporean brand that has mastered the art of baking delightful desserts. With their commitment to quality, innovative flavors, and widespread availability, they continue to be a favorite among Singaporeans and visitors alike. Whether you’re looking for a quick treat, a gift for a loved one, or a show-stopping cake for a special event, Twelve Cupcakes delivers joy in every bite. Their moist, flavorful cupcakes and cakes, combined with convenient locations and delivery options, make them a go-to choice for dessert lovers across Singapore.
Disclaimer: All information provided here has been compiled from publicly available sources. While we have made every effort to ensure accuracy, we do not guarantee that the information is complete or error-free. We disclaim any liability for inaccuracies or omissions. If you find any errors or have concerns about the content, please let us know so we can address them promptly.

