Introduction to the Brand
MIRA Singapore, operated by MIRA SKINCARE PTE. LTD. (UEN: 202009494M), is more than just a skincare brand; it’s a lifestyle concept that celebrates the beauty of natural, handcrafted products. Established on March 23, 2020, MIRA has quickly gained recognition for its dedication to crafting high-quality, sustainable goods. Every soap, candle, and gift set is made with love in small batches, using premium ingredients like essential oils, herbs, and botanicals. The brand also supports stay-at-home mums, empowering them to achieve financial independence through meaningful work. With a focus on wellness and environmental responsibility, MIRA has become a favorite among Singaporeans seeking thoughtful, ethical products.
Summary of Services/Products
MIRA offers a carefully curated range of products designed to elevate your daily self-care routine:
- Artisan Soaps: These vegan, palm oil-free soaps are handcrafted in Singapore using natural ingredients. Available in scents like French Lavender, Wild Rose, and Calendula & Lemongrass, they’re perfect for daily use or as luxurious gifts.
- Scented Soy Candles: Made with 100% natural soy wax, these candles provide a clean burn and are infused with essential oils for a calming ambiance.
- Aromatherapy Essential Oil Roll-ons: Compact and convenient, these roll-ons deliver the benefits of aromatherapy on the go, promoting relaxation and stress relief.
- Gift Sets: Curated collections like the “Scents of Singapore” gift box or Wellness Spa Box, ideal for weddings, birthdays, baby showers, or corporate gifting.
- Sensory Bar for Events: MIRA offers a unique sensory bar experience for events, allowing guests to engage with their products in a personalized way.
Additionally, MIRA provides same-day gift delivery across Singapore, making it easy to send thoughtful presents to loved ones or colleagues.
Unique Value Propositions
MIRA’s commitment to quality, sustainability, and community sets it apart in Singapore’s competitive skincare market:
- Natural and Ethical Ingredients: All products are vegan, palm oil-free, and free from chemicals, artificial colors, fragrances, and preservatives, ensuring they’re gentle on both skin and the environment.
- Handcrafted in Small Batches: Each item is meticulously crafted in Singapore, guaranteeing quality and supporting local artisans.
- Sustainable Packaging: MIRA’s gift sets are designed without printed logos on boxes or tissue paper to encourage reuse. Packaging materials are made with sustainable soy-based inks, FSC-certified, compostable, and recyclable.
- Community Empowerment: By employing stay-at-home mums, MIRA fosters financial independence and supports local communities.
- NEA and HSA Compliance: As an NEA-licensed soap-making business with HSA-registered products, MIRA ensures safety and quality standards.
Standout Features and Reviews
MIRA has earned widespread acclaim for its innovative products and ethical practices, as evidenced by its features in prominent media outlets:
- Channel News Asia (Small Businesses on Instagram): Highlighted MIRA’s success on Instagram, noting how the platform has driven over 90% of its referrals and helped it grow to 4,000 followers.
- The Straits Times (Lifestyle Start-Up Brands): Recognized MIRA’s resilience and adaptability during the COVID-19 pandemic.
- Female Mag (Artisanal Soaps): Praised MIRA’s artisan soaps for their natural ingredients and aesthetic appeal.
- Her World (Mother’s Day Gifts): Included MIRA’s gift sets in its Mother’s Day gift guide for their thoughtfulness.
- The Honeycombers (Care Packages): Recommended MIRA’s gift sets as ideal care packages.
- Expat Living (Christmas Gifts): Listed MIRA’s products among the best Christmas gifts in Singapore.
- The Smart Local ([Homeware Stores](https://thesmartlocal.com/read/homeware stores-singapore/)): Featured MIRA as a top homeware store in Singapore.
- ELLE (Boutique Fairs): Included MIRA in its guide to the best lifestyle brands at boutique fairs.
- Women’s Weekly (Eco-Friendly Products): Highlighted MIRA’s environmentally friendly products.
- Home & Decor (Eco-Friendly Cleaning): Noted MIRA’s eco-conscious approach.
- Vanilla Luxury (Luxury Candles): Listed MIRA’s candles among Singapore’s best luxury candles.
Customer reviews on MIRA’s website (MIRA Singapore) praise the soaps for keeping hands soft and moisturized, with scents like French Lavender and Wild Rose being favorites, though some wish for larger sizes for family use.
Areas of Singapore Served
MIRA serves the entire island of Singapore through its same-day gift delivery service, ensuring that customers from Jurong to Changi can enjoy their products promptly. Whether you’re in the heart of the city or the suburbs, MIRA’s online store makes it easy to access their offerings.
How MIRA Meets Singapore’s Needs
Singapore’s fast-paced lifestyle and growing emphasis on sustainability make MIRA a perfect fit for the city-state’s discerning consumers. The brand’s natural, chemical-free products cater to health-conscious individuals seeking safe and effective skincare solutions. Its eco-friendly packaging and practices align with Singapore’s push toward environmental responsibility, while the same-day delivery service meets the demand for convenience in a busy urban hub. By supporting stay-at-home mums, MIRA also contributes to community empowerment, resonating with Singapore’s values of inclusivity and social good. Whether it’s a thoughtful gift for a loved one or a personal indulgence, MIRA’s products offer a moment of calm and luxury in daily life.
Contact Information and Social Media
| Contact Type | Details |
|---|---|
| [email protected] | |
| Phone | +65 8295 9628 |
| Address | 62 UBI ROAD 1 #05-20 OXLEY BIZHUB 2 SINGAPORE (408734) |
| Official Website | www.mirasingapore.com |
| MIRA | |
| mirasingapore |
Summary
MIRA Singapore is a shining example of how a brand can blend luxury, sustainability, and community support. With its handcrafted artisan soaps, soy candles, and thoughtful gift sets, MIRA offers a unique way to indulge in self-care while making environmentally conscious choices. Its commitment to natural ingredients, ethical practices, and supporting stay-at-home mums makes it a standout in Singapore’s wellness scene. Whether you’re treating yourself or sending a gift, MIRA’s products bring a touch of calm and joy to everyday life.
Disclaimer: All information provided here has been compiled from publicly available sources. While we have made every effort to ensure accuracy, we do not guarantee that the information is complete or error-free. We disclaim any liability for inaccuracies or omissions. If you find any errors or have concerns about the content, please let us know so we can address them promptly.