Introduction to the Brand
Eggstory Singapore, operated by N & N Agriculture PTE LTD with the UEN number 199608904K, is a leading brand in Singapore’s food industry known for its high-quality, pasteurized eggs and egg products. Established in 2001 and incorporated in 1996, Eggstory is one of only three farms licensed by the Singapore Food Agency (SFA) to produce fresh chicken eggs in Singapore. Located on a 13-hectare farm in Lim Chu Kang, the company nurtures approximately 500,000 chickens, producing an average of 500,000 eggs daily. Backed by its parent company, Eggriculture Foods Ltd., listed on the Hong Kong GEM with stock code 8609, Eggstory combines advanced technology with a commitment to food safety, sustainability, and quality. With a vision to produce the best eggs in Southeast Asia, Eggstory has become a trusted name for households, restaurants, and retailers across Singapore.

Summary of Its Services/Products
Eggstory offers a diverse portfolio of egg products, all produced at its high-tech, eco-friendly, and bio-secure farm in Lim Chu Kang. The key offerings include:
- Fresh Chicken Eggs: Sold under the “安安 N&N” brand, these Grade AA eggs are produced daily in Singapore, ensuring maximum freshness and quality. They are available in various sizes (40g–70g) and packing formats (6s, 10s, 15s, 30s).
- Pasteurized Shell Eggs: Branded as “Egg Story — Pasteurized to kill Salmonella and Bird Flu Virus,” these eggs are marked with a “P” to indicate pasteurization. The process, using Safest Choice® precision-pasteurization technology licensed from National Pasteurized Eggs, Inc. (NPE) in the USA, ensures safety for raw or undercooked consumption.
- Processed Pasteurized Egg Products: Includes pasteurized liquid eggs, soft yolk eggs, hard-boiled eggs, poached eggs, and Tamagoyaki (Japanese egg roll), catering to a variety of culinary applications from home cooking to professional kitchens.
Eggstory’s products are distributed through supermarkets, minimarts, food and beverage outlets, restaurants, wholesalers, and online sales platforms, making them widely accessible across Singapore. The farm’s use of advanced technology, such as robot cleaners, automatic feed systems, and egg handling machines, ensures efficiency and hygiene in production.
Unique Value Propositions and Benefits
Eggstory distinguishes itself in Singapore’s competitive food market through several compelling strengths:
- Uncompromising Food Safety: Eggstory pioneered pasteurized shell eggs in Singapore, using a multi-patented technology that eliminates Salmonella and Bird Flu Virus. This makes their eggs safe for raw or undercooked recipes, ideal for children, pregnant women, seniors, and those with lower immunity.
- High-Quality Standards: The eggs meet the stringent SS 676:2021 Singapore Standard for Good Animal Husbandry Practice. Chickens are fed a natural, hormone-free, and antibiotic-free diet of premium corn, soya, and multi-grains, ensuring superior taste and nutrition.
- Local Production: As one of only three licensed egg farms in Singapore, Eggstory supports local agriculture, delivering fresher eggs with a lower carbon footprint compared to imported alternatives.
- Innovation and Technology: The farm’s investment of S$11 million in pasteurization technology, licensed from NPE, and its use of automated systems like robot cleaners and egg handling machines, reflect a commitment to innovation and efficiency.
- Certifications and Compliance: Eggstory holds ISO 22000:2018 and FSSC 22000 certifications, along with an “A” grade (Excellent) license from the SFA for egg processing and shell egg pasteurization, ensuring adherence to the highest food safety and quality standards.
- Sustainability and Animal Welfare: The farm’s eco-friendly and bio-secure practices prioritize environmental sustainability and animal welfare, aligning with consumer preferences for ethical products.
These qualities make Eggstory a trusted and forward-thinking choice for consumers who value safety, quality, and sustainability in their food choices.
Standout Features and Reviews
Eggstory’s standout features include its pioneering role as the first Singapore farm to produce pasteurized shell eggs, addressing growing concerns about foodborne illnesses. The farm’s use of advanced technology, such as robot cleaners that reduce cage cleaning time from weeks to days, and automatic egg handling systems, ensures efficiency and hygiene. The hard-boiled eggs, enriched with vitamin D3, promote calcium absorption and boost immunity, making them a nutritious choice for health-conscious consumers.
While specific customer reviews are not widely available online, Eggstory’s reputation is bolstered by its certifications, SFA licensing, and trusted distribution channels. The brand’s products are used by supermarkets, restaurants, and food outlets across Singapore, suggesting high customer satisfaction and trust. Consumers can share feedback or inquire about products via the brand’s feedback page, reflecting Eggstory’s commitment to engaging with its community.
Areas of Singapore That They Serve
Eggstory’s products are available island-wide through a robust distribution network that includes supermarkets, minimarts, food and beverage outlets, restaurants, wholesalers, and online sales platforms. The farm itself is located at 1 Lim Chu Kang Lane 9A, Singapore 718845, in the agricultural hub of Lim Chu Kang. This strategic location supports efficient production and distribution, ensuring that fresh and pasteurized eggs reach consumers across Singapore, from heartland neighborhoods like Jurong and Tampines to city centers like Orchard and Marina Bay.
How Does the Brand Meet Singapore’s Needs?
Eggstory aligns seamlessly with Singapore’s needs as a modern, health-conscious, and sustainability-focused society:
- Food Safety and Health: By offering pasteurized eggs that eliminate Salmonella and Bird Flu Virus, Eggstory addresses the growing demand for safe food, particularly for vulnerable groups who enjoy dishes like runny eggs or raw egg recipes.
- Local Food Security: As one of only three licensed egg farms in Singapore, Eggstory contributes significantly to the nation’s food security, supporting the government’s goal of increasing local food production.
- Innovation and Smart Technology: The farm’s use of advanced pasteurization and automation technologies aligns with Singapore’s smart nation initiatives, showcasing how local businesses can leverage innovation to enhance food safety and efficiency.
- Sustainability and Ethical Practices: Eggstory’s eco-friendly and bio-secure farm practices, along with its hormone- and antibiotic-free feed, resonate with Singaporeans’ growing preference for sustainable and ethically produced food.
- Culinary Versatility: The diverse range of egg products, from fresh eggs to Tamagoyaki, caters to Singapore’s multicultural cuisine, supporting both traditional dishes like kaya toast and modern culinary creations.
Eggstory’s commitment to quality, safety, and local production makes it a vital part of Singapore’s food ecosystem, meeting the needs of both consumers and businesses.
Contact Information and Social Media
To learn more about Eggstory or place an order, here’s how to get in touch:
- Address: 1 Lim Chu Kang Lane 9A, Singapore 718845
- Phone: +65 8200 2029
- Email: [email protected]
- WhatsApp: Order via WhatsApp
- Official Website: www.eggstory.com.sg
- Social Media:
- Instagram: Egg Story SG
- Facebook: Eggstorysg
Summary
N & N Agriculture PTE LTD, through its Eggstory brand, is redefining egg production in Singapore with its focus on safety, quality, and innovation. As a pioneer of pasteurized shell eggs, Eggstory ensures that consumers can enjoy fresh, safe, and nutritious eggs without worry. With a state-of-the-art farm, stringent certifications, and a commitment to local production, Eggstory supports Singapore’s food security and sustainability goals. Whether you’re a home cook preparing a family meal or a chef crafting a gourmet dish, Eggstory delivers excellence in every egg, making it a trusted choice for Singaporeans island-wide.
Disclaimer
All information provided here has been compiled from publicly available sources. While we have made every effort to ensure accuracy, we do not guarantee that the information is complete or error-free. We disclaim any liability for inaccuracies or omissions. If you find any errors or have concerns about the content, please let us know so we can address them promptly.

