We11done is a South Korean fashion label that has been making waves in the fashion industry. The brand is known for its avant-garde designs that are inspired by art and culture. We11done has gained a global following, with fans including Billie Eilish, Kylie Jenner, and Justin Bieber.
The brand’s vision is to create a new vision for Korean cool by combining fashion and art. We11done has been returning to its roots by opening new stores and staging its first catwalk during Seoul Fashion Week after showing in Paris pre-pandemic. The brand’s COO and brand manager have outlined the strategy, which includes expanding its presence in Korea and collaborating with local artists and designers.
We11done’s collections are highly anticipated and have been featured in major fashion events. The brand’s Spring 2024 Ready-to-Wear Collection was showcased during Seoul Fashion Week and Frieze Seoul, which was the first time the two events converged. The collection featured bold designs that were inspired by Korean culture and art.
Key Takeaways
- We11done is a South Korean fashion label known for its avant-garde designs that are inspired by art and culture.
- The brand’s vision is to create a new vision for Korean cool by combining fashion and art.
- We11done’s collections are highly anticipated and have been featured in major fashion events.
Brand Genesis and Vision
We11done is a luxury fashion brand based in Seoul, South Korea. The brand was founded by Dami Kwon and Jessica Jung, who are both former buyers for Rare Market. We11done is known for its unique and innovative designs that combine Korean streetwear with high-end fashion.
Founding Story
We11done was founded in 2014 by Dami Kwon and Jessica Jung. The brand was born out of their desire to create a fashion brand that would showcase their love for cult overseas finds. Their vision was to create a brand that would appeal to Gen Z and capture the essence of K-Pop.
Design Philosophy
We11done’s design philosophy is to create unique and innovative designs that combine Korean streetwear with high-end fashion. The brand’s designs are known for their attention to detail and use of high-quality materials. We11done’s designs are inspired by Korean culture and fashion, as well as the latest trends in the fashion industry.
Global Influence
We11done has gained a global following, thanks to its unique and innovative designs. The brand has been worn by many celebrities, including G-Dragon, Billie Eilish, Kylie Jenner, and Justin Bieber, among others. We11done has also received backing from venture capital firm Sequoia Capital China.
We11done’s vision is to become a leading luxury fashion brand that is recognized globally for its unique and innovative designs. The brand aims to continue pushing the boundaries of fashion and to inspire the next generation of designers. With its focus on quality and innovation, We11done is sure to continue making waves in the fashion industry.
Collections and Collaborations
We11done is a brand that has made its mark in the fashion industry with its unique style and innovative designs. The brand has collaborated with several designers and fashion houses to create iconic collections that have been loved by fashion enthusiasts around the world.
Iconic Collections
One of the most iconic collections by We11done is the Spring/Summer 2024 collection, which was showcased at Paris Fashion Week. The collection featured a range of bold and vibrant designs that were inspired by the streetwear culture of Seoul. The collection was a huge success and received rave reviews from fashion critics and enthusiasts alike.
We11done has also collaborated with several luxury fashion houses, including Louis Vuitton and Gucci, to create exclusive collections. The brand has also collaborated with emerging designers such as Marine Serre, Alyx, and Peter Do, to create unique and innovative designs that push the boundaries of fashion.
Celebrity Endorsements
We11done has gained a cult following among celebrities and has been endorsed by several high-profile personalities such as Justin Bieber and Angelababy. The brand’s unique style and innovative designs have made it a favourite among fashion-forward celebrities.
Fashion Week Highlights
We11done has showcased its collections at several fashion weeks around the world, including Paris Fashion Week and Paris Fashion Week Men’s. The brand has received widespread recognition for its innovative designs and unique style.
In addition to showcasing its collections at fashion weeks, We11done has also collaborated with several high-end retailers such as Net-a-Porter, Browns, I.T, and Luisaviaroma, to make its collections accessible to a wider audience.
Overall, We11done is a brand that has made a name for itself in the fashion industry with its unique style and innovative designs. The brand’s collaborations with luxury fashion houses and emerging designers have resulted in some of the most iconic collections in recent years. With its growing popularity and cult following among celebrities, We11done is a brand to watch out for in the fashion industry.
Frequently Asked Questions
What’s the fascinating story behind We11done’s inception?
We11done is a South Korean fashion label that was founded in 2014 by two former K-pop stars, Dami Kwon and Jessica Jung. The brand’s name is a play on words, combining the words “well done” with the number “11” to represent the two founders’ birthdays, which both fall on the 11th of the month.
Who are the masterminds that created We11done?
As mentioned earlier, We11done was founded by Dami Kwon and Jessica Jung. Kwon is a former member of the K-pop group 2NE1, while Jung was a member of the popular girl group Girls’ Generation. Both women have a keen eye for fashion and design, which is reflected in the brand’s unique aesthetic.
Can you tell me if We11done is considered a high-end fashion label?
Yes, We11done is considered a high-end fashion label. The brand’s designs are known for their avant-garde, streetwear-inspired aesthetic, and their garments are crafted from high-quality materials. We11done has gained a cult following among fashion insiders and celebrities alike, cementing its status as a luxury brand.
Where might one indulge in purchasing We11done garments?
We11done garments can be found at select high-end retailers around the world, including Selfridges and Net-a-Porter. The brand also has its own brick-and-mortar stores in Seoul and Hong Kong, where customers can browse the latest collections in person.
Could you unveil the individual who stands as We11done’s proprietor?
We11done is owned by Rare Market, a South Korean fashion company that was founded by Dami Kwon and her sister, Areum Kwon. Rare Market also owns several other fashion brands, including the popular streetwear label, Ader Error.
How can I explore We11done’s official online presence?
We11done’s official website, we11done.com, is the best place to explore the brand’s latest collections and purchase garments online. The website also features a frequently asked questions section, which provides information on topics such as account management, online shopping, product release and delivery, exchanges and returns, and authenticity and counterfeit. Creating an account on the website will also give you access to exclusive content and special promotions.