If you’re an avid viewer of Shark Tank, you’ve probably heard of BrandYourself. The online reputation management company caught the attention of the sharks in Season 6, and since then, the company has grown significantly. In this article, we’ll take a look at the BrandYourself pitch on Shark Tank, the company’s services and features, its business model and growth, and the impact of BrandYourself post Shark Tank.
During the pitch on Shark Tank, BrandYourself co-founders Patrick Ambron, Pete Kistler, and Evan McGowan-Watson asked for $2 million for 13.5% of their business. Despite not securing a deal with the sharks, the company has continued to thrive and grow. Today, BrandYourself has over 70 employees and generates an annual revenue of $7 million.
Online reputation management is becoming increasingly important in today’s digital age, and BrandYourself is one of the leading companies in this field. With its easy-to-use platform, BrandYourself helps individuals and businesses improve their online presence and manage their online reputation. But what sets BrandYourself apart from other similar companies? Let’s find out in the next section.
Key Takeaways
- BrandYourself is an online reputation management company that caught the attention of the sharks in Season 6 of Shark Tank.
- Despite not securing a deal with the sharks, the company has continued to thrive and grow, with over 70 employees and an annual revenue of $7 million.
- BrandYourself’s easy-to-use platform helps individuals and businesses improve their online presence and manage their online reputation.
The BrandYourself Pitch on Shark Tank
If you’re an entrepreneur, you know that getting your brand out there is essential to success. That’s where BrandYourself comes in. The online reputation management platform was founded by Patrick Ambron, Evan McGowan-Watson and Pete Kistler in 2012. In 2024, BrandYourself appeared on Shark Tank, hoping to secure funding and grow their business even further.
The Entrepreneurs’ Vision
During their pitch, the BrandYourself team explained their vision to the Sharks. They wanted to help people take control of their online presence and reputation, using their platform to improve search rankings and manage negative content. The entrepreneurs believed that everyone should have the power to control their online reputation, and that BrandYourself could help them do just that.
Shark Tank Appearance and Offer
The Sharks were impressed by the BrandYourself pitch, and several of them made offers to invest. Mark Cuban, Daymond John, Robert Herjavec and Lori Greiner all expressed interest in the platform. In the end, the BrandYourself team accepted a $1.2 million investment from Mark Cuban and Lori Greiner, in exchange for a 10% stake in the company.
The Investment Debate
The Sharks were initially hesitant about the $15 million valuation that BrandYourself had placed on their business. However, the entrepreneurs were able to explain the value of their platform and the potential for growth. They argued that the online reputation management market was still relatively untapped, and that BrandYourself had the potential to become a major player in the industry.
Overall, the BrandYourself pitch on Shark Tank was a success. The entrepreneurs were able to secure funding from two of the Sharks, and their platform continues to help people take control of their online presence and reputation. With the backing of Mark Cuban and Lori Greiner, BrandYourself is well-positioned to continue growing and expanding its reach.
Understanding Online Reputation Management
In today’s digital age, your online presence is just as important as your physical presence. Your online reputation is the image that people see when they search for you on Google or social media. Having a positive digital footprint can help you stand out in a crowded job market, attract new customers to your business, and even improve your personal relationships. That’s where online reputation management (ORM) comes in.
The Importance of a Positive Digital Footprint
Your digital footprint is the trail of data that you leave behind when you use the internet. This includes your social media profiles, blog posts, online reviews, and any other information that can be found about you online. A positive digital footprint can help you build trust and credibility with potential employers, clients, and partners. On the other hand, negative content can damage your reputation and make it difficult to achieve your goals.
The Role of Social Media Accounts
Social media is one of the most important tools for building and managing your online reputation. By creating and maintaining a professional social media presence, you can showcase your skills, expertise, and personality to a wider audience. However, it’s important to remember that social media can also be a double-edged sword. Negative or inappropriate content can quickly spread and damage your reputation.
BrandYourself’s ORM Platform
BrandYourself is an online reputation management platform that helps individuals and businesses take control of their digital footprint. The platform allows you to monitor your search results, track your progress over time, and take action to improve your online reputation. With BrandYourself, you can push down negative search results, highlight positive content, and even create custom websites and social media profiles to showcase your skills and achievements.
In summary, online reputation management is a crucial part of building a successful career or business in today’s digital age. By understanding the importance of a positive digital footprint, leveraging social media accounts, and using tools like BrandYourself’s ORM platform, you can take control of your online reputation and build a strong, positive online image.
BrandYourself’s Services and Features
If you’re looking for an online reputation management solution, BrandYourself is an excellent place to start. With a range of services and features, it’s easy to find the right solution for your needs.
Do-It-Yourself Tools
BrandYourself’s do-it-yourself tools are user-friendly and easy to use. You can monitor your online reputation, track your progress, and get insights into how to improve your branding. With this tool, you can take control of your online presence and ensure that you’re presenting yourself in the best possible light.
Concierge Service
If you need a little more help, BrandYourself’s concierge service is an excellent option. With this service, you’ll get a dedicated account manager who will work with you to improve your online reputation. They’ll help you create a custom strategy, monitor your progress, and provide ongoing support to ensure that you’re achieving your goals.
API for Employers and Freelancers
If you’re an employer or freelancer, BrandYourself’s API is an excellent tool to have. With this API, you can integrate BrandYourself’s services into your own software or platform. This allows you to offer online reputation management as a service to your own clients, without having to develop your own solution.
Overall, BrandYourself is an excellent choice for anyone looking for an online reputation management solution. With a range of services and features, it’s easy to find the right solution for your needs. And with user-friendly tools, a concierge service, and an API for employers and freelancers, it’s clear that BrandYourself is committed to providing the best possible experience for its users.
BrandYourself’s Business Model and Growth
If you’re curious about BrandYourself’s business model and how they scaled up, here are some key details.
Revenue Streams and Sales
BrandYourself operates on a freemium model, offering two tiers of paid services. In its first year, the company generated $400,000 in sales, which jumped to $800,000 in the second year. Today, the company has an annual revenue of $12 million, thanks to its innovative approach to online reputation management.
Marketing and Advertising Strategy
BrandYourself’s advertising budget is allocated towards online marketing, including social media and search engine ads. The company has also built a strong reputation through word-of-mouth marketing, which has helped them to book contracts with major corporations.
Expansion and Scaling Up
BrandYourself started with a team of just three founders, but today they have over 70 employees. The company has expanded its services to include AI-powered online reputation management tools and educational resources for individuals and businesses. BrandYourself is always looking for new ways to innovate and meet market demand.
Overall, BrandYourself’s success can be attributed to its unique approach to online reputation management and its commitment to innovation. By offering valuable services and resources to its customers, the company has become an industry leader in a rapidly growing market.
The Impact of BrandYourself Post Shark Tank
After appearing on Shark Tank, BrandYourself experienced a significant surge in website traffic and their user base. The national exposure helped elevate their brand and attract more customers. Today, the company is still up and running with over 70 employees and annual revenue of $7 million. Needless to say, the company has grown significantly since their Shark Tank appearance.
Market Position and Industry Leadership
BrandYourself is an online reputation management platform that offers individuals a do-it-yourself solution to manage their search engine results. While the company did not secure a deal on the show, it experienced significant post-show success, generating $1 million in sales and increasing annual revenue to $12 million. BrandYourself is now considered a market leader in the online reputation management industry, and it continues to innovate and achieve new milestones.
Innovations and Achievements
BrandYourself has been recognized by several industry leaders, including Fast Company and Forbes. The company has also been named one of Inc.’s 35 Under 35 companies. BrandYourself has achieved these accolades by constantly innovating and improving its services. The company has introduced several new features and tools to help individuals manage their online reputation more effectively.
BrandYourself’s team is made up of talented entrepreneurs and industry experts who are passionate about helping people take control of their online presence. The company’s leadership has been instrumental in driving its success, and they continue to push the boundaries of what is possible in the online reputation management industry.
Overall, BrandYourself’s post-Shark Tank success is a testament to the company’s commitment to innovation, leadership, and excellence. By empowering individuals to take control of their online reputation, BrandYourself has created jobs, changed careers, and helped people achieve their goals. With its continued growth and success, BrandYourself is poised to remain a market leader in the online reputation management industry for years to come.
Frequently Asked Questions
What’s the current net worth of BrandYourself following their Shark Tank appearance?
BrandYourself’s current net worth is not publicly available. However, it’s worth noting that the company has been thriving since their appearance on Shark Tank, thanks to the national exposure the show provided.
Can you give us a thrilling update on BrandYourself’s journey post-Shark Tank?
Since their appearance on Shark Tank, BrandYourself has been expanding rapidly. They’ve leveraged their national exposure to expand their user base and innovate with AI for online reputation management. They’ve also introduced educational resources, positioning themselves as industry leaders.
Where are the founders of BrandYourself now after their Shark Tank episode?
The founders of BrandYourself, Pete Kistler and Evan McGowan-Watson, are still with the company and are actively involved in its growth and development.
Who has taken the helm as CEO of BrandYourself?
Patrick Ambron is the CEO of BrandYourself. He co-founded the company along with Pete Kistler and Evan McGowan-Watson.
Is there a cost to using BrandYourself’s services, or is it completely free?
BrandYourself offers both free and paid services. The free version allows users to monitor their online reputation and get alerts when their search results change. The paid version offers additional features, such as the ability to improve search results and remove unwanted content.
In what ways can one effectively brand themselves using BrandYourself’s platform?
BrandYourself’s platform allows users to improve their online reputation in a number of ways. Users can optimize their search results, create positive content, and remove negative content. The platform also offers tools for social media management and personal branding.